News Releases

Lexus Adds to the ‘F’ Brand Stable With Addition of GS F Sedan

Lexus Adds to the ‘F’ Brand Stable With Addition of GS F Sedan

January 13, 2015
DETROIT (Jan. 13, 2015) – Throaty rumbles and nimble handling aren’t just for sport coupes. Meet the all-new 2016 Lexus GS F performance sedan.  It is not a standard luxury sedan or track car. The GS F rolled into the North American International Auto Show today with a growl, four doors and enough cabin space to comfortably accommodate five adults.... more

2015 NAIAS - 2016 Toyota Tacoma Debut

2015 NAIAS - 2016 Toyota Tacoma Debut

January 12, 2015
Bill Fay, Group Vice President, Toyota Motor Sales and General Manager, Toyota Division introduces the all-new Toyota Tacoma at the North American International Auto Show in Detroit, Michigan, Monday, Jan. 12, 2015.
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Dominate Dirt…or Rocks…or Pavement in the All-New 2016 Toyota Tacoma

Dominate Dirt…or Rocks…or Pavement in the All-New 2016 Toyota Tacoma

January 12, 2015
DETROIT, Jan. 12, 2015 - - Whatever the terrain, Tacoma is king of the hill.  Rebuilt inside and out with an all-new powertrain and enhanced suspension tuning, America’s best-selling mid-size pickup for ten years running is Lord of the Rigs for dirt stomping adventurers.  With a legacy of off-road victories and over seven million units sold since 1964, Toyota revitalizes the midsize truck segment with the introduction of the all-new 2016 Tacoma. ... more

Delivering the Goods: Toyota North America Built Nearly Two Million Vehicles in 2014

Delivering the Goods: Toyota North America Built Nearly Two Million Vehicles in 2014

January 09, 2015
ERLANGER, Ky. (January 9, 2015) – After roughly three decades of delivering products with the highest safety, quality, design and value, Toyota North America marks a historic record with 1,985,501 vehicles produced in 2014, a 7 percent increase. In addition, Toyota built a record 1,909,848 engines, an 11 percent increase from 2013. Stronger demand was driven in part by the redesigned Camry, Corolla, Highlander and RAV4 models.  
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Sustainable Selection: Toyota Picks BHDP Architecture to Design New Digs in Michigan and Kentucky

Sustainable Selection: Toyota Picks BHDP Architecture to Design New Digs in Michigan and Kentucky

January 09, 2015
ERLANGER, Ky. (Jan. 9, 2015) – The vision: “always better cars.” The project: Toyota’s new facilities in York Township, Mich., and Georgetown, Ky. The partner: Cincinnati-based BHDP Architecture.... more

Scion Uses Technology at 2015 NAIAS to Engage with Young Consumers

Scion Uses Technology at 2015 NAIAS to Engage with Young Consumers

January 09, 2015
DETROIT, Jan. 9, 2015 – Scion is using technology in its exhibit at the 2015 North American International Auto Show (NAIAS) to engage with young consumers about its exciting lineup of youth-oriented vehicles.... more

Lexus Rumbles Into Detroit With Sporty Disposition at 2015 North American International Auto Show Exhibit

Lexus Rumbles Into Detroit With Sporty Disposition at 2015 North American International Auto Show Exhibit

January 09, 2015
DETROIT, Jan. 9, 2015 – Lexus is rumbling into Detroit with an exhibit at the 2015 North American International Auto Show (NAIAS) that shows its sporty disposition. The luxury vehicle manufacturer will showcase the new, much-anticipated GS F performance sedan, which joins the brand’s expanded lineup of models on display at Detroit’s Cobo Center. Visitors will see how Lexus is extending into greater integration of innovative technology, emotional exterior designs and engaging driving dynamics and performance into every model.  ... more

Toyota Exhibit at 2015 North American International Auto Show to Showcase All-New 2016 Tacoma

Toyota Exhibit at 2015 North American International Auto Show to Showcase All-New 2016 Tacoma

January 09, 2015
DETROIT, Jan. 9, 2015 – When the all-new 2016 Toyota Tacoma is revealed at the 2015 North American International Auto Show (NAIAS), it joins the company’s expansive exhibit, which will show the broad scope of the world’s most progressive full-line automotive manufacturer. The Toyota exhibit at Detroit’s Cobo Center is a diversity of production vehicles, alternative fuel and safety technologies, motorsports and future mobility concepts.... more

2016 Tacoma: The Beast Is Revealed.

2016 Tacoma: The Beast Is Revealed.

January 08, 2015
Toyota Tacoma takes to the stage at the 2015 North American International Auto Show in Detroit at 12:50 p.m. ET, Jan. 12. Watch at https://new.livestream.com/Toyota/Detroit2015. For more information, check out www.toyota.com/upcoming-vehicles/tacoma.... more

New Names and Bold Bodies Coming to Scion in 2015

New Names and Bold Bodies Coming to Scion in 2015

January 07, 2015
TORRANCE, Calif., (Jan. 7, 2015) – Like many others, Scion has a New Year’s Resolution to debut an all-new body by spring.  And not surprisingly, all eyes will be on its backside as Scion will be adding its first-ever sedan to its line-up. ... more

Lexus Announces the Latest Addition to the Daunting 'F' Performance Line: the GS F Sedan

Lexus Announces the Latest Addition to the Daunting 'F' Performance Line: the GS F Sedan

January 06, 2015
TORRANCE, Calif. (Jan. 6, 2015) – Lexus is yet again showing its sporty disposition and rumbling into Detroit. The luxury vehicle manufacturer has announced the much-anticipated GS F performance sedan, which combines a refined four-door package with the speed and agility of a premium sports car, will be revealed at the North American International Auto Show on Tuesday, Jan. 13 at 8:40 a.m. EST in the Lexus display at Cobo Center in Detroit. The GS F will be the latest vehicle to join Lexus’ high-performance “F” line that already includes the RC F coupe.... more

2015 Toyota CES Press Preview - Bob Carter

2015 Toyota CES Press Preview - Bob Carter

January 05, 2015
TMS Senior Vice President of Automotive Operations, Bob Carter discusses hydrogen fuel cell technology, Toyota’s hydrogen fuel cell vehicle, the Mirai, and announces royalty free use of all fuel cell patents during Toyota’s press conference at the 2015 Consumer Electronics Show in Las Vegas on Jan. 5, 2015.  ... more

Toyota Opens the Door and Invites the Industry to the Hydrogen Future

Toyota Opens the Door and Invites the Industry to the Hydrogen Future

January 05, 2015
LAS VEGAS, (Jan. 5, 2015) – Toyota is opening the door to the hydrogen future, making available thousands of hydrogen fuel cell patents royalty free. Announced today at the 2015 Consumer Electronics Show, this Toyota initiative will spur development and introduction of innovative fuel cell technologies around the world.... more

December 2014 Sales Conference Notes

December 2014 Sales Conference Notes

January 05, 2015
Toyota Division Group Vice President and General Manager Bill Fay and Lexus Group Vice President and General Manager Jeff Bracken review December 2014 sales.  ... more

Toyota Motor Sales Results Up 12.7 Percent in December; 6.2 Percent for 2014

Toyota Motor Sales Results Up 12.7 Percent in December; 6.2 Percent for 2014

January 05, 2015
TORRANCE, Calif. (Jan. 5, 2015) – Toyota Motor Sales (TMS), U.S.A., Inc., today reported December 2014 sales of 215,057, an increase of 12.7 percent from December 2013 on a volume basis.  With one additional selling day in December of 2014, sales were up 8.4 percent on a daily selling rate (DSR) basis. 
 
For the year TMS reported sales of 2,373,771 vehicles, a 6.2 percent increase.... more

December 2014 Sales Chart

December 2014 Sales Chart

January 05, 2015

Lexus Goes Beyond Utility With First-Ever NX Crossover

Lexus Goes Beyond Utility With First-Ever NX Crossover

January 05, 2015
TORRANCE, Calif. (Jan. 5, 2015) – Today, Lexus debuts an integrated marketing campaign to launch a luxury crossover that goes beyond utility: the Lexus NX. The campaign illustrates how the 2015 NX goes beyond the capabilities of a typical SUV to offer urban consumers a stylish vehicle that fits their active lifestyle. The campaign will target a social, highly engaged youthful audience.... more

Toyota Decks the Halls with IIHS 2015 'Top Safety Pick' Awards

Toyota Decks the Halls with IIHS 2015 'Top Safety Pick' Awards

December 23, 2014
TORRANCE, Calif., Dec. 23, 2014 — On the 12th day of Christmas, the Insurance Institute for Highway Safety (IIHS) gave to Toyota, 12 awards awarding. In fact, the automaker won more awards than any other automaker, including the most of the Institute’s highest honor.
 
In all, eight Toyota and Lexus vehicles earned a Top Safety Pick+ rating. IIHS in particular recognized the Prius V for its significantly improved performance all-around in the small overlap crash test – naming it a Top Safety Pick+. The Toyota Sienna was also the only minivan awarded the 2015 Top Safety Pick + designation.  IIHS also recognized four additional Toyota and Scion vehicles as 2015 Top Safety Picks.... more

Windshield Wrapping: Toyota Makes Waste Reduction Opportunities Visible

Windshield Wrapping: Toyota Makes Waste Reduction Opportunities Visible

December 22, 2014
Toyota takes waste management seriously. That’s why all materials—everything used to make our vehicles, not just what ends up in the final product—and processes are evaluated to improve chemical management and waste minimization.
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Greenbacks for Green Ideas

Greenbacks for Green Ideas

December 19, 2014
ANN ARBOR, Mich. (Dec. 19, 2014) – The Toyota Research Institute of North America (TRINA), a division of Toyota Motor Engineering & Manufacturing of North America (TEMA), in partnership with The Electrochemical Society (ECS) is requesting proposals from young professors and scholars pursuing innovative electrochemical research in green energy technology.... more

Leave It to Beaver

Leave It to Beaver

December 18, 2014
Sometimes it’s best to let nature take its course.

That’s what Toyota Motor Manufacturing Mississippi environmental specialist Sean McCarthy learned when he and other team members tried to stifle the SimCity tendencies of some resourceful rodents.... more

More Toyota in the Motor City

More Toyota in the Motor City

December 18, 2014
Ann Arbor, Mich. (Dec. 18, 2014) – Toyota announced today that it is planning another expansion of its Southeast Michigan R&D campuses. This marks the third time in just over a year that Toyota has announced plans to increase employment and investment in Michigan. Today’s announcement features a total investment of $126 million for the expansion of Toyota’s powertrain operations at its Ann Arbor campus and the consolidation of vehicle development operations at a new facility on its York Township campus.... more

Toyota Lends Mobility Impairment Rehabilitation Partner Robots to Hospitals Across Japan

Toyota Lends Mobility Impairment Rehabilitation Partner Robots to Hospitals Across Japan

December 18, 2014
Tokyo, Japan, Dec. 18, 2014 -- Toyota Motor Corporation has begun lending its "Walk Training Assist" and "Balance Training Assist" rehabilitation-aid partner robots for clinical trials to be conducted in medical facilities across Japan. The robots are designed to aid the rehabilitation of patients who find it difficult to walk or maintain balance due to illness or injury.... more

See. The. Light.

See. The. Light.

December 17, 2014
The lights come on and Tacoma rolls at the 2015 North American International Auto Show. The all-new 2016 beast hits the stage at 12:50 p.m. EST, Monday Jan. 12. And for those who can’t wait for the dust to settle, we’ll share a little more dirt later today. ... more

A Track-Ready Lexus Poised to Make Global Debut at 2015 NAIAS

A Track-Ready Lexus Poised to Make Global Debut at 2015 NAIAS

December 17, 2014
TORRANCE, Calif. (Dec. 17, 2014) – Lexus announced it will be adding a second vehicle to its growing stable of F brand high performance models. Earlier this year, the luxury manufacturer launched the RC F, a V8 powered performance coupe. The newest Lexus F brand vehicle will make its global premiere at the 2015 North American International Auto Show (NAIAS) on Jan. 13. The vehicle will be revealed at a press conference in the Lexus display space at Cobo Center on Tuesday, Jan. 13 at 8:40 a.m. EST.... more

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