News Releases

'Sexy' All-New 2018 Toyota Camry Comes to Chicago Auto Show

'Sexy' All-New 2018 Toyota Camry Comes to Chicago Auto Show

February 03, 2017
CHICAGO, Feb. 2, 2017 – The all-new 2018 Toyota Camry, dubbed “sexy” by Toyota Motor Corporation President Akio Toyoda at its world debut last month, is coming to the Chicago Auto Show. The captivating mid-size sedan will be on display alongside more than 50 cars, trucks and SUVs in Toyota’s exhibit at Chicago’s McCormick Place from February 10-22.... more

The Book of Names: A Toyota Love Story

The Book of Names: A Toyota Love Story

February 02, 2017
Torrance, Calif., Feb. 2, 2017 – Love may come in many forms, but for Hispanic Toyota owners, it’s definitely in the shape of their cars. From “Piñata” and “Gorilla” to “Magic Bus” and “Rocker,” guests have bestowed many imaginative names upon their vehicles to illustrate their special bond.
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Lexus International 2016 Year In Review

Lexus International 2016 Year In Review

February 02, 2017
Lexus International today announced it sold 677,615 vehicles during the 2016 calendar year. This robust sales performance represents a 4% increase over calendar year 2015 (652,451 units).... more

January 2017 Sales Chart

January 2017 Sales Chart

February 01, 2017

Toyota Motor North America Reports January 2017 Sales

Toyota Motor North America Reports January 2017 Sales

February 01, 2017
Plano, Texas (February 1, 2017) – Toyota Motor North America (TMNA), Inc., today reported its U.S. January 2017 sales of 143,048 vehicles, a decrease of 11.3 percent from January 2016 on a volume basis. With the same number of selling days in January 2017 compared to January 2016, sales were down 11.3 percent on a daily selling rate (DSR) basis. ... more

‘Yet’ Philosophy Inspires Lexus Design Award 2017 Finalists, Announced Today

‘Yet’ Philosophy Inspires Lexus Design Award 2017 Finalists, Announced Today

January 31, 2017
NEW YORK, Jan. 31, 2017 — Lexus International today announced the 12 finalists for the Lexus Design Award 2017. Three finalists based in the USA were selected, marking the first time designers from this region have advanced to the final round. First launched in 2013 to help stimulate the ideas necessary to build a better tomorrow, the Lexus International Design Award is celebrating its fifth anniversary. The competition supports up-and-coming designers and creators worldwide. Lexus Design Award 2017 drew 1,152 entries from 63 countries under the theme of “Yet.”... more

Rolex 24 at Daytona – Daytona International Speedway – January 28-29, 2017

Rolex 24 at Daytona – Daytona International Speedway – January 28-29, 2017

January 30, 2017
3GT Racing’s No. 15 Lexus RC F GT3 finished 14th in the GTD class (36th overall) in the Rolex 24 at Daytona, marking the debut of the RC F GT3 in the IMSA WeatherTech SportsCar Championship and Lexus’ return to North American sports car racing. Drivers Robert Alon, Austin Cindric Dominik, Farnbacher and Jack Hawksworth piloted the No. 15 Lexus entry.... more

Toyota and Rally RAV4 Poised for New Challenges in 2017

Toyota and Rally RAV4 Poised for New Challenges in 2017

January 27, 2017
Torrance, Calif., January 27, 2017 — In 2016, Team Ryan Millen and the Rally RAV4 proved that a stock powertrain, front-wheel-drive RAV4 can be quite potent. This season, the Toyota Rally RAV4 and Millen are gearing up for more competition in 2017.  Armed with new navigator and co-driver, Rhianon Gelsomino, the team will compete in the newly formed American Rally Association (ARA) series.  In addition, the team will compete in select Rally America and NASA Rally Sport races. ... more

Rolex 24 at Daytona – Daytona International Speedway – January 26-29, 2017

Rolex 24 at Daytona – Daytona International Speedway – January 26-29, 2017

January 25, 2017
The Rolex 24 at Daytona will mark Lexus’ return to North American sports car racing as 3GT Racing fields two Lexus RC F GT3s in the GTD class of the IMSA WeatherTech SportsCar Championship. Lexus raced in the Grand-Am Rolex Sports Car Series from 2004 to 2009 when the manufacturer won 25 races, two driver championships (2004, 2008) and three-straight Rolex 24 at Daytona victories (2006-08). Since its Grand-Am era, Lexus has competed in off-road racing, endurance events and the Pikes Peak International Hill Climb, and now returns to sports car racing to develop its racing culture and learn technologies that transfer to its F and F SPORT production vehicles. To find out more about Lexus’ efforts to return to sports car racing, watch the “Road to Daytona” video series on the Lexus Vehicles YouTube page.... more

Toyota Creates $1M Grant to Tackle Mobility Challenges in North Texas

Toyota Creates $1M Grant to Tackle Mobility Challenges in North Texas

January 24, 2017
Plano, Texas, January 24, 2017 — To help address mobility challenges in North Texas, Toyota announced a $1 million impact grant in partnership with United Way of Metropolitan Dallas, available for local non-profits, academic institutions and social entrepreneurs.  The grant, a joint program between Toyota Motor North America and Toyota Financial Services, requires collaboration among up to five organizations.... more

Toyota Recalls Certain Tundra Vehicles

Toyota Recalls Certain Tundra Vehicles

January 24, 2017
PLANO, Texas, January 24, 2017 – Toyota Motor North America, Inc., announced that it is conducting a safety recall of approximately 73,000 Model Year 2016 and 2017 Toyota Tundra vehicles in the U.S.... more

Toyota Indiana Plant Rings in 2017 with New Jobs

Toyota Indiana Plant Rings in 2017 with New Jobs

January 24, 2017
Princeton, Ind. (Jan. 24, 2017) -- Toyota Indiana knows how to ring in the New Year!  The company will add 400 jobs at the plant in Princeton, investing $600 million to meet the strong and growing demand for the Highlander midsize SUV and modernize the entire plant.  The investment will be used for retooling, new equipment and advanced technologies to make the plant more competitive.  The project is scheduled to begin in fall 2019 and will add 40,000 Highlanders annually.
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Lexus Brand Takes Center Stage in Super Bowl Spot

Lexus Brand Takes Center Stage in Super Bowl Spot

January 23, 2017
TORRANCE, Calif. (Jan. 23, 2017) — Two new flagship vehicles will join the Lexus lineup this year, each uniquely confirming Lexus' passion for brave design, imaginative technology, and exhilarating performance. The first-ever Lexus LC 500 and LC 500h performance coupes and the completely redesigned Lexus LS 500 luxury sedan take their place at the pinnacle of Lexus' extensive product lineup.

To celebrate the next chapter in Lexus' history, the company today unveiled a 60-second extended version of its Super Bowl spot featuring the LC, as well as a few surprises. The spot, titled “Man & Machine,” recognizes the parallels between the shapes and movements of the human form and the power and athleticism of Lexus' most premium models. The spot features movement artist Lil Buck and music from chart-topping recording artist Sia. A 30-second version of “Man & Machine” that also includes the all-new LS 500 will air during the second quarter of Super Bowl LI on Sunday, Feb. 5.... more

2017 Toyota Highlander Hybrid Product Information

2017 Toyota Highlander Hybrid Product Information

January 20, 2017

2017 Toyota Highlander Product Information

2017 Toyota Highlander Product Information

January 20, 2017

Toyota Production in North America Exceeds 2 Million Again in 2016

Toyota Production in North America Exceeds 2 Million Again in 2016

January 19, 2017
Erlanger, Ky. (Jan. 19, 2017) – In 2016, Toyota achieved another record year of North American vehicle production with 2,124,608 vehicles built at its North American vehicle assembly plants. Production volume was up 4.4 percent over the previous year total of 2,035,028 vehicles.... more

Good Housekeeping Names Toyota Prius Two Eco ‘Best New Hybrid’

Good Housekeeping Names Toyota Prius Two Eco ‘Best New Hybrid’

January 18, 2017
NEW YORK (January 18, 2017) – Good Housekeeping this week announced the winners of its Best New Car Awards for 2017, and selected the 2016 Toyota Prius Two Eco as the Best New Hybrid. The Awards appear in the February issue, on newsstands January 17.
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New 'Hydrogen Council' Launches in Davos

New 'Hydrogen Council' Launches in Davos

January 17, 2017
Davos, Switzerland, Jan. 17, 2017 -- Thirteen leading energy, transport and industry companies have today launched a global initiative to voice a united vision and long-term ambition for hydrogen to foster the energy transition.... more

Five Historically Black Colleges and Universities and The Tom Joyner Foundation to Each Receive $10,000 from Toyota Financial Services in Honor of Dr. Martin Luther King, Jr.

Five Historically Black Colleges and Universities and The Tom Joyner Foundation to Each Receive $10,000 from Toyota Financial Services in Honor of Dr. Martin Luther King, Jr.

January 13, 2017
TORRANCE, Calif., January 13, 2017 -- In honor of the life and vision of Dr. Martin Luther King, Jr., Toyota Financial Services (TFS) is continuing its support of Historically Black Colleges and Universities (HBCUs) and their communities, by providing $60,000 to five HBCUs as well as the Tom Joyner Foundation.... more

Toyota Expands Takata Air Bag Safety Recall

Toyota Expands Takata Air Bag Safety Recall

January 13, 2017
PLANO, Texas, January 12, 2017 – Toyota Motor North America, Inc. today announced that, based on recent information from Takata as required by the National Highway Traffic Safety Administration, it is expanding its recall involving Takata front passenger air bag inflators. ... more

Lexus Debuts Amazing Sport Yacht Concept

Lexus Debuts Amazing Sport Yacht Concept

January 12, 2017
A few years ago the Toyota Marine Department invited Toyota Motor Corporation president Akio Toyoda to spend several days on the water driving their new Ponam range of premium yachts soon to be launched in Japan.

As a master driver, Toyoda was inspired by the power of the turbodiesel powertrains and the handling and stability of the advanced hull designs; as the Chief Branding Officer of Lexus International, he also appreciated the potential of a stylish premium performance yacht to complement the Lexus lifestyle.

This led the Marine Department to envision how a premium performance yacht might expand the Lexus brand into new areas of lifestyle and recreation. Today Lexus reveals the result of this project, a running proof-of-concept for a Lexus Sport Yacht, at Di Lido Island on Biscayne Bay, Miami Beach, Fla.... more

2017 Toyota Prius c: Sportier Styling with Added Safety Technology

2017 Toyota Prius c: Sportier Styling with Added Safety Technology

January 11, 2017
One of the most affordable hybrid vehicles on the market just added another compelling reason to buy for 2017. The Toyota Prius c, the smallest of the brand’s eight hybrid models, now comes standard with the Toyota Safety Sense C (TSS-C) driver-assist technologies on all model grades. The TSS-C system, which had been an option on two Prius c grades for 2016, includes Pre-Collision System, Lane Departure Assist, and Automatic High Beams.... more

2017 Toyota Prius c Product Information

2017 Toyota Prius c Product Information

January 11, 2017

Lexus LS 500 Flagship Sedan Receives 2017 EyesOn Design Award

Lexus LS 500 Flagship Sedan Receives 2017 EyesOn Design Award

January 10, 2017
DETROIT, Jan. 10, 2017 – With its radical new design, coupe-like silhouette and interior inspired by traditional Japanese aesthetics, the all-new 2018 Lexus LS 500 was named 2017 EyesOn Design Award for Design Excellence – Interior Design at the 2017 North American International Auto Show (NAIAS) in Detroit today.... more

2017 NAIAS - Toyota Entune 3.0

2017 NAIAS - Toyota Entune 3.0

January 10, 2017
Toyota Connected Executive Vice President of Business Planning & Strategy Sandy Lobenstein talks about Toyota's third-generation Entune telematics platform at the North American International Auto Show (NAIAS) in Detroit, Jan. 10, 2017.

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