Introduction of ‘Lexus Flying Luxury Cruiser’ Saves the Day for Santa



TORRANCE, Calif., Dec. 19, 2012 – HO HO…UH OH!  While surfing the internet awaiting their big night out, Santa’s reindeer discovered a last-minute travel deal to spend the holidays in Hawaii and immediately departed for the tropics. In a panic, Santa called Lexus for help.
 
“I know Lexus delivers the best customer experience in the industry, so I called to see if they could help me out,” said Santa. “I needed a self-propelled sleigh with every bell and whistle to complete my task of delivering toys to all the good boys and girls around the world.”
 
“When we got the call from Santa, we immediately sprang into action,” said Lexus General Manager Mark Templin. “We couldn’t bear the thought of leaving the big guy high and dry. Our elves and engineers are proud to introduce the ‘Lexus Flying Luxury Cruiser,’ or LFLC for short.”
 
The new Lexus Flying Luxury Cruiser features:
 
Of course, the LFLC comes with a lifetime warranty and Lexus’ 24-Hour Roofside Assistance for Santa and Mrs. Claus’ peace of mind.
 
“I can’t thank Lexus enough for making sure all the girls and boys around the world have a great Christmas,” said Santa, with a twinkle in his eye. “You’ll go down in history.”    

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Media Contacts:
Lexus Public Relations:
Michael Kroll
310-468-4782
michael_kroll@lexus.com

Nancy Hubbell
310-468-7633
nancy_hubbell@lexus.com