News Releases

Prepare for Darkness: Camry and Highlander to Get Nightshade Special Edition

Prepare for Darkness: Camry and Highlander to Get Nightshade Special Edition

November 02, 2018
DALLAS (Nov. 2, 2018) – Toyota is preempting the earlier sunset associated with the end of Daylight Savings Time this weekend by turning down the lights on two new Nightshade Special Editions. The 2019 Camry and Highlander will both get Nightshade Special Edition packages that offer sporty styling with black accents, guaranteed to stand out with the sun up or down. The Camry Nightshade Special Edition and the Highlander Nightshade Special Edition will both be on display at the Los Angeles Auto Show and be available for purchase in 2019.... more

2019 Toyota Tacoma Adds Style, Capability with New SX Package and TRD Pro

2019 Toyota Tacoma Adds Style, Capability with New SX Package and TRD Pro

November 02, 2018
The Toyota Tacoma drives into 2019 on an impressive streak leading the mid-size market in sales for 12 straight years. Although certainly worthy of a mic drop, the hard-working Tacoma has no intention of resting on its laurels. In fact, it returns better than ever in 2019 with the additions of the new blacked-out SX Package and updated TRD Pro, both of which add even more variety to the diverse Tacoma lineup that now includes 32 different configurations.... more

October 2018 Sales Chart

October 2018 Sales Chart

November 01, 2018

Toyota Motor North America Reports U.S. Sales for October 2018

Toyota Motor North America Reports U.S. Sales for October 2018

November 01, 2018
PLANO, Texas (November 1, 2018) – Toyota Motor North America (TMNA) today reported October 2018 sales of 191,102 units. With one more selling day in October 2018 compared to October 2017, sales were up 1.4 percent on a volume basis and down 2.5 percent on a daily selling rate (DSR) basis. ... more

Toyota is conducting a safety recall involving certain Scion vehicles

Toyota is conducting a safety recall involving certain Scion vehicles

November 01, 2018
PLANO, Texas, November 1, 2018 – Toyota is conducting a safety recall involving certain 2004 –2006 Scion xA vehicles in the United States. Approximately 17,000 vehicles are involved in this recall. ... more

Scientists Discover Potential Performance Improvement in Energy-Dense Batteries Used in Everyday Technology

Scientists Discover Potential Performance Improvement in Energy-Dense Batteries Used in Everyday Technology

October 31, 2018
ANN ARBOR, Mich. (October 31, 2018) — Thanks to a research discovery in battery development, your phone charge might last a little longer.
 ... more

Lexus Inspires Drivers with Special Edition SUV

Lexus Inspires Drivers with Special Edition SUV

October 31, 2018
PLANO, Texas (October 31, 2018) – The LX is more than just a luxury SUV. It’s an inspiration for those who desire a higher-level driving experience. Already equipped for the road with high quality materials and exhilarating performance, this luxury SUV takes all the worry out of decision-making. ... more

It’s Supra Time: 2020 Supra Debuts in Detroit

It’s Supra Time: 2020 Supra Debuts in Detroit

October 30, 2018
PLANO, Texas, October 30, 2018 -- Confirming one of the worst-kept secrets in the auto industry, Toyota announced it will premiere its oft-teased and much-anticipated 2020 Supra at January’s 2019 North American International Auto Show (NAIAS) in Detroit. 
 
But in fresh news, Toyota will be offering the first global production unit of the Toyota Supra through auction with all proceeds going to charity.  This one-of-a-kind Supra will be delivered to the winning bidder when production starts in the first half of 2019.

 ... more

2018 SEMA Toyota Media Guide

2018 SEMA Toyota Media Guide

October 30, 2018

Muscle Tuner Automotive Builds a Tribute to the Historic AE86 for Toyota's SEMA Display

Muscle Tuner Automotive Builds a Tribute to the Historic AE86 for Toyota's SEMA Display

October 30, 2018
PLANO, Texas, Oct. 30, 2018 — Appearing at Toyota’s 2018 Specialty Equipment Market Association (SEMA) Show display, Muscle Tuner Automotive built a custom 2019 Corolla Hatchback as a tribute to the historic AE86 Corolla GT-S. It is one of two specialty vehicles modified by noted Latino builders.... more

SoCal Kustomz's Hot Rod Inspired Corolla Hatchback Debuts at Toyota's SEMA Display

SoCal Kustomz's Hot Rod Inspired Corolla Hatchback Debuts at Toyota's SEMA Display

October 30, 2018
PLANO, Texas, Oct. 30, 2018 — Appearing at Toyota’s 2018 Specialty Equipment Market Association (SEMA) Show display, the custom 2019 Corolla Hatchback built by SoCal Kustomz is one of two specialty vehicles modified by noted Latino builders.
 ... more

Toyota Unleashes a Track-Inspired 2019 Corolla Hatchback With Super Street

Toyota Unleashes a Track-Inspired 2019 Corolla Hatchback With Super Street

October 30, 2018
PLANO, Texas, Oct. 30, 2018 — Appearing at Toyota’s 2018 Specialty Equipment Market Association (SEMA) Show display, the custom 2019 Corolla Hatchback built by Super Street is built with a track-ready focus.... more

Toyota Builds a Drift Demo Corolla Hatchback

Toyota Builds a Drift Demo Corolla Hatchback

October 30, 2018
PLANO, Texas, Oct. 30, 2018 — Appearing at Toyota’s 2018 Specialty Equipment Market Association (SEMA) Show display, the Drift Demo 2019 Corolla Hatchback pushes the new car’s limits by adapting it to one of today’s hottest motorsport venues.
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2018 SEMA Toyota Pie Pro Tundra Fact Sheet

2018 SEMA Toyota Pie Pro Tundra Fact Sheet

October 30, 2018

Toyota Brings the Ultimate Film Chase Car to SEMA 2018

Toyota Brings the Ultimate Film Chase Car to SEMA 2018

October 30, 2018
PLANO, Texas, Oct. 30, 2018 — Appearing at Toyota’s 2018 Specialty Equipment Market Association (SEMA) Show display, the custom 2019 Corolla Hatchback built by Hoonigan is built as a production pursuit vehicle with a high-tech camera arm to capture stunning, movie-quality driving footage. Hoonigan, best known for their “Gymkhana” series of videos featuring stunt driver and rally racer Ken Block, also added a rally racing flair.... more

2018 SEMA Toyota Corolla Hatchback Super Street Fact Sheet

2018 SEMA Toyota Corolla Hatchback Super Street Fact Sheet

October 30, 2018

Toyota and Kevin Costner Build the Ultimate Adventure Truck

Toyota and Kevin Costner Build the Ultimate Adventure Truck

October 30, 2018
PLANO, Texas, Oct. 30, 2018 — Appearing at Toyota’s 2018 Specialty Equipment Market Association (SEMA) Show display, Kevin Costner’s custom Tundra Platinum is a truck that was built to conquer the great outdoors.... more

2018 SEMA Toyota Corolla Hatchback SoCal Kustomz Fact Sheet

2018 SEMA Toyota Corolla Hatchback SoCal Kustomz Fact Sheet

October 30, 2018

2018 SEMA Toyota Muscle Tuner Corolla Hatchback Fact Sheet

2018 SEMA Toyota Muscle Tuner Corolla Hatchback Fact Sheet

October 30, 2018

Toyota 2018 SEMA Drift Demo Corolla Hatchback Fact Sheet

Toyota 2018 SEMA Drift Demo Corolla Hatchback Fact Sheet

October 30, 2018

Toyota 2018 SEMA Hoonigan Corolla Hatchback Fact Sheet

Toyota 2018 SEMA Hoonigan Corolla Hatchback Fact Sheet

October 30, 2018

Toyota SEMA 2018 Kevin Costner Tundra Fact Sheet

Toyota SEMA 2018 Kevin Costner Tundra Fact Sheet

October 30, 2018

Toyota Tundra Pie Pro Makes its Own Pizza at SEMA 2018

Toyota Tundra Pie Pro Makes its Own Pizza at SEMA 2018

October 30, 2018
PLANO, Texas, Oct. 30, 2018 — Appearing at Toyota’s 2018 Specialty Equipment Market Association (SEMA) Show display, the one-of-a-kind, Zero-emission Tundra PIE Pro is a mobile pizza factory that takes the party wherever it goes.... more

Toyota Takes You Places at SEMA 2018

Toyota Takes You Places at SEMA 2018

October 30, 2018
PLANO, Texas, Oct. 30, 2018 — Toyota’s suite of vehicles on display at the 2018 Specialty Equipment Market Association (SEMA) Show pays tribute to the heritage of the Toyota Supra, the launch of the 2019 Corolla Hatchback, the latest TRD Pro trucks, and a very special hydrogen fuel cell-powered Tundra that robotically makes pizza.... more

2019 Toyota Land Cruiser Sets the Bar for Class, Confidence and Capability

October 30, 2018
?The Toyota Land Cruiser reached a historic milestone in 2018 when it celebrated its 60th anniversary in the U.S. market. From its early days as a utility vehicle focused on work over comfort, Land Cruiser has evolved into a flagship SUV that eloquently demonstrates some things really do improve with age.... more

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