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Toyota Fuels Student Success with up to $4.2 Million in Grants for Rocket City Schools
HUNTSVILLE, Ala. (Sept. 17, 2025) – For nearly 25 years, Toyota Alabama has assembled engines, invested in the workforce and strengthened the Huntsville community. Today, Toyota looks to the future with Driving Possibilities and a Toyota USA Foundation grant of up to $4.2 million in Huntsville City Schools. Driving Possibilities is an initiative funded by Toyota USA Foundation with additional funds provided by Toyota Motor North America and Toyota Financial Services.
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Toyota Research Institute: Behavioral Science Can Unlock More Carbon Reductions from Electric Vehicles
PALO ALTO, Calif., and TOKYO (Sept. 16, 2025) — The Toyota Research Institute (TRI) today released new research showing that behavioral science-based interventions significantly improve electric vehicle (EV) charging habits, helping reduce carbon emissions. The studies, conducted in the U.S. and Japan, tested ChargeMinder, a prototype app developed by TRI’s Human-Centered Artificial Intelligence (HCAI) division, which incorporates insights from behavioral science to improve EV charging behavior.
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2026 Land Cruiser: Built to Explore, Designed to Impress
PLANO, Texas (Sept. 9, 2025) – The 2026 Land Cruiser continues to exemplify the perfect balance of rugged capability and refined luxury. Since its U.S. debut in 1958, the Land Cruiser has stood as a cornerstone of Toyota’s legendary off-road legacy. The 250 series Land Cruiser is a highly capable off-roader, blending premium features with a more accessible price point than previous generations. This iconic SUV delivers a commanding presence, advanced technology, and the latest off-road innovations. The 2026 Land Cruiser is slated to arrive at dealerships this September, with a Manufacturer’s Suggested Retail Price (MSRP) starting at $57,200*.
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Toyota Claims 200th NASCAR Cup Series Victory
MADISON, Ill. (Sept. 8, 2025) – With Denny Hamlin’s win at World Wide Technology Raceway at Gateway, Toyota has earned its 200th NASCAR Cup Series victory.
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Toyota Surprises 1 Millionth SmartPath Customer With Free RAV4
PLANO, Texas (Sept. 5, 2025) – Toyota’s SmartPath digital retail solution reached a milestone moment when Dorianne Malone, a Philadelphia-area mom and school administrator, became the 1 millionth customer to purchase a Toyota using the innovative retail technology.
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2026 Toyota Highlander Gets Standard All Wheel Drive Across the Lineup
PLANO, Texas (Sep. 5, 2025) – Toyota today announces the 2026 Highlander, which continues moving forward with bold style, a well-appointed three row interior, ample room for passengers and cargo, and a choice of gas or hybrid powertrains. For 2026, Highlander makes All Wheel Drive standard on gas models and a simplified grade structure, with feature-packed models available in four gas and three hybrid grades.
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