News Releases

Toyota Honors Martin Luther King, Jr.’s Legacy with 5th Annual Donations to Historically Black Colleges and Universities

Toyota Honors Martin Luther King, Jr.’s Legacy with 5th Annual Donations to Historically Black Colleges and Universities

January 17, 2019
PLANO, Texas (January 17, 2019) – In honor of the life and vision of Dr. Martin Luther King, Jr., Toyota Financial Services and Toyota Motor North America are continuing their support of Historically Black Colleges and Universities (HBCUs) and their communities, by providing a total contribution of $60,000 to five HBCUs as well as the Tom Joyner Foundation.  This is the company’s fifth consecutive year partnering with the Tom Joyner Foundation, and supporting HBCUs through this donation.... more

Lexus LC Convertible Concept Wins 2019 EyesOn Design Award

Lexus LC Convertible Concept Wins 2019 EyesOn Design Award

January 15, 2019
DETROIT, Jan. 15, 2019 — Every aspect of the Lexus LC Convertible concept is designed to evoke an emotional response and that pursuit was recognized today as the Lexus LC Convertible Concept won the 2019 EyesOn Design Award for Design Excellence – Exterior Lighting at the 2019 North American International Auto Show (NAIAS).... more

Supra is Back with Starting MSRP of $49,990

Supra is Back with Starting MSRP of $49,990

January 14, 2019
DETROIT (Jan. 14, 2019) – Sports car enthusiasts have been waiting more than 20 years for the return of Supra and will soon be able to purchase the 2020 Toyota GR Supra for a Manufacturer’s Suggested Retail Price of $49,990.... more

A Legend Returns: 2020 Toyota Supra Makes World Debut

A Legend Returns: 2020 Toyota Supra Makes World Debut

January 14, 2019
DETROIT (Jan. 14, 2019) – In July 2018, in view of tens of thousands of spectators at England’s world-renowned Goodwood Festival of Speed, a low, long-hood sports car wearing full-body camouflage with mysterious “A90” markings blasted up the narrow, curvy hill-climb circuit. For Toyota enthusiasts, “A90” was the giveaway: the A40, A60, A70 and A80 that came before were Supras.... more

2020 Lexus RC F and RC F Track Edition Debut in Detroit

2020 Lexus RC F and RC F Track Edition Debut in Detroit

January 14, 2019
DETROIT (Jan. 14, 2019) – Freshly updated for the 2020 model year, the RC F coupe now boasts improved performance, revised styling and an all-new, limited production Track Edition. With the introduction of the RC F Track Edition, hard core driving enthusiasts no longer have to decide between a luxury car for the street and a serious performance car for the track. Blending the luxury and craftsmanship of Lexus with performance upgrades typically reserved for exotic sportscars, the RC F Track Edition is capable of turning hot laps all afternoon and being driven home that night. It’s the latest milestone for the F performance brand that will continue to evolve as an important pillar of the overall strategy at Lexus.    ... more

David Christ: 2019 NAIAS Lexus Press Conference Remarks

David Christ: 2019 NAIAS Lexus Press Conference Remarks

January 14, 2019

Akio Toyoda, President and Member of the Board of Directors, Toyota Motor Corporation: 2019 NAIAS Remarks

Akio Toyoda, President and Member of the Board of Directors, Toyota Motor Corporation: 2019 NAIAS Remarks

January 14, 2019

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Lexus LC Convertible Concept Makes World Debut in Detroit

Lexus LC Convertible Concept Makes World Debut in Detroit

January 11, 2019
DETROIT (January 11, 2019) – Lexus shocked the automotive world in Detroit three years ago with the debut of the LC coupe. It was a testament to the brand’s new sense of creative ambition, but it was only just the beginning. Since then, the Lexus design team has been exploring the brand’s evolution and the latest result of those explorations will make its debut at the 2019 North American International Auto Show with the world premiere of the Lexus LC Convertible Concept.
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Toyota Supra Makes Global Debut at 2019 North American International Auto Show

Toyota Supra Makes Global Debut at 2019 North American International Auto Show

January 10, 2019
DETROIT (Jan. 10, 2019) – The Toyota exhibit at the 2019 North American International Auto Show (NAIAS) will feature Toyota’s full vehicle lineup of cars, trucks and SUVs, including the all-new 2020 Toyota Supra. Visitors will also experience the future of mobility with Toyota concept vehicles and the all-new Corolla Hybrid and Corolla XSE, RAV4, Prius AWD-e, TRD Camry and TRD Avalon. NAIAS takes place at Cobo Center January 14 – 27 in Detroit.... more

Have a Supra New Year!

Have a Supra New Year!

January 10, 2019
Toyota is kicking off 2019 with the premiere of its all-new 2020 Supra on Monday, January 14, at 9:40 a.m. EST during the 2019 North American International Auto Show.... more

Toyota Quarterly Supplement for Takata Recalls December 31, 2018

Toyota Quarterly Supplement for Takata Recalls December 31, 2018

January 09, 2019

Toyota adds vehicles to Takata safety recall involving certain Toyota and Lexus models

Toyota adds vehicles to Takata safety recall involving certain Toyota and Lexus models

January 09, 2019
PLANO, Texas, January 9, 2019 –As a result of the most recent action taken by Takata under its 2016 agreement with the National Highway Traffic Safety Administration to fix defective airbag inflators, Toyota is adding vehicles to the series of safety recalls it has been conducting.... more

Lexus Luxury Lineup Shines at North American International Auto Show

Lexus Luxury Lineup Shines at North American International Auto Show

January 09, 2019
DETROIT (Jan. 9, 2019) – Lexus will bring luxury to the Cobo Center when the 2020 Lexus RC F Track Edition makes its world premiere during the 2019 North American International Auto Show, Jan. 14 – 27.  This marks the 30th anniversary for Lexus at the NAIAS.... more

The 2020 Lexus RC F Track Edition turns hot laps all day…and heads all night

The 2020 Lexus RC F Track Edition turns hot laps all day…and heads all night

January 09, 2019
Tune-in to watch live from #NAIAS on Jan. 14 @ 1:10 PM EST: https://livestream.com/lexusinternational/Detroit2019... more

Toyota and Kenworth Collaborate To Develop Zero Emission Trucks

Toyota and Kenworth Collaborate To Develop Zero Emission Trucks

January 08, 2019
LAS VEGAS (Jan. 8, 2019) – Kenworth Truck Company and Toyota Motor North America are collaborating to develop 10 zero-emission Kenworth T680s powered by Toyota hydrogen fuel cell electric powertrains. This collaboration is part of a $41 million Zero and Near-Zero Emissions Freight Facilities (ZANZEFF) grant preliminarily awarded by the California Air Resources Board (CARB), with the Port of Los Angeles as the prime applicant. The grant monies are part of a larger $82 million program that will put fuel cell electric tractors, hydrogen fueling infrastructure, and zero emissions cargo handling equipment into operation in the ports and Los Angeles basin in 2020.... more

KDDI and AT&T to Connect Toyota and Lexus Vehicles

KDDI and AT&T to Connect Toyota and Lexus Vehicles

January 07, 2019
LAS VEGAS, Jan. 7, 2019 – Toyota and Lexus are bringing industry-leading connected car capabilities to their vehicles in the United States.... more

Gill Pratt: 2019 International CES -- Remarks

Gill Pratt: 2019 International CES -- Remarks

January 07, 2019

Bob Carter: 2019 International CES -- Remarks

Bob Carter: 2019 International CES -- Remarks

January 07, 2019
Bob Carter: 2019 International CES -- Remarks... more

Toyota Research Institute Bets Big In Vegas On “Toyota Guardian” Autonomy

Toyota Research Institute Bets Big In Vegas On “Toyota Guardian” Autonomy

January 07, 2019
LAS VEGAS, Jan. 7, 2019 – Toyota is doubling-down on humans.  That’s the answer to the question; What has the Toyota Research Institute (TRI) been doing in automated driving over the past 12 months? Using onboard cameras, sensors and 3D animation, TRI opened its portion of a press conference today at the annual CES show in Las Vegas with a vivid reenactment of a three-car crash on a California Interstate, where no one was injured.... more

PAVE coalition launches broad-based public education campaign on automated vehicles

PAVE coalition launches broad-based public education campaign on automated vehicles

January 07, 2019
LAS VEGAS (Jan. 7, 2019)  -- A broad coalition of leading industry, non-profit and academic institutions today launched a first-of-its kind campaign to inform the public and policymakers about the potential and the reality of advanced vehicle technologies and self-driving vehicles.... more

Toyota Mobility Foundation Unveils Five Visions for the Future of Mobility at CES

Toyota Mobility Foundation Unveils Five Visions for the Future of Mobility at CES

January 07, 2019
LAS VEGAS (January 7, 2019) - The five finalists in the three-year Mobility Unlimited Challenge have been unveiled at CES in Las Vegas. The Toyota Mobility Foundation launched the $4 million global challenge in 2017 in partnership with Nesta’s Challenge Prize Centre, with the aim of improving the lives of millions of people with lower-limb paralysis.... more

December 2018 and Q4 2018 Sales Conference Notes

December 2018 and Q4 2018 Sales Conference Notes

January 07, 2019
December 2018 and Q4 2018 Sales Conference Call (Audio Clip)

Introduction: Toyota Motor North America Consultant, External Communications, Karen Nielsen
Happy New Year, everyone. Thank you for joining us to review Toyota and Lexus December quarterly and year-end sales results for 2018.... more

Toyota Spotlights Mobility for All Vision at The 2019 Consumer Electronics Show

Toyota Spotlights Mobility for All Vision at The 2019 Consumer Electronics Show

January 04, 2019
LAS VEGAS, Jan. 4, 2019 — In addition to a news conference in Mandalay Bay Oceanside D on January 7 at 1PM (PST), Toyota vehicles and technologies will be showcased in three partner booths at CES 2019. ... more

Toyota Research Institute Rolls Out P4 Automated Driving Test Vehicle at CES

Toyota Research Institute Rolls Out P4 Automated Driving Test Vehicle at CES

January 03, 2019
LOS ALTOS, Calif. (Jan. 3, 2019) – Next week, the bright lights of Las Vegas will once again shine on the Toyota Research Institute (TRI) when it introduces the TRI-P4 automated driving test vehicle on January 7 at CES®. The P4 is based on the all-new fifth-generation Lexus LS flagship sedan and will be used in TRI’s two-track Guardian and Chauffeur automated driving system development.... more

Lexus Designs First-Ever UX for the Modern Urban Explorer

Lexus Designs First-Ever UX for the Modern Urban Explorer

January 03, 2019
PLANO, Texas (Jan. 3, 2019) — Today Lexus unveils a new marketing campaign to launch the first-ever 2019 UX, a luxury compact crossover. Originally released as a concept in 2016, the UX was deliberately designed and engineered for the city and the “modern urban explorer” — those seeking a fresh, contemporary and dynamic take on luxury driving; buyers with an imaginative lifestyle who explore, experiment and defy.... more

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