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The All-New 2022 Tundra is ‘Born For This’ in Toyota’s Second Big Game Ad
PLANO, Texas (Feb. 13, 2022) – The stars align in Toyota’s second Big Game ad, “The Joneses,” as Tommy Lee Jones, Leslie Jones, Rashida Jones and Nick Jonas try to keep up alongside the biggest star of them all, the all-new 2022 Toyota Tundra.
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Toyota Commits Multimillion-Dollar Investment to Further Expand Production of Electrified Vehicles
BUFFALO, W.Va. (Feb. 11, 2022) – Before the ink dried on Toyota’s November 2021 investment in hybrid transaxle production in West Virginia, the demand for the vehicle electrification market was already growing.
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Toyota’s Big Game Spot ‘Brothers’ Showcases the Power of Sport, Spirit
PLANO, Texas (Feb. 8, 2022) – Toyota Motor North America (TMNA) returns to the Big Game with a 60-second ad that shares an inspiring message of determination and spotlights the power of sport. Toyota’s Big Game ad – “Brothers” – features two real-life brothers: Brian McKeever (Global Team Toyota Athlete and Canada’s most decorated Winter Paralympian) and Robin McKeever (Olympian, cross-country skiing / Paralympic guide and coach, Para Nordic Skiing).
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Toyota Research Institute Pushes Vehicle’s Capabilities to Advance Active Safety
LOS ALTOS, Calif. (Feb. 2, 2022) — Today, Toyota Research Institute (TRI) demonstrated a new research milestone in autonomy, providing a glimpse into the future of safer mobility for all.
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Standing Tall: All-New 2023 Sequoia Full-Size SUV is Ready to Make its Mark
PLANO, Texas (Jan. 25, 2022) – Much like the coastal redwoods after which it is named, the all-new 2023 Sequoia makes an immediate, indelible impression. The three-row SUV is all new from the ground up, and it aims to elevate […]
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Toyota Earns Most R&D Patents Among Automakers in Intellectual Property Owners Association Rankings for 8th Consecutive Year
ANN ARBOR, Mich. (Jan. 21, 2022) – The United States Patent and Trademark Office awarded Toyota more patents than any other automaker in 2021, according to an annual ranking by the Intellectual Property Owners Association (IPO). Toyota’s engineers and scientists were granted a total of 2,753 patents in 2021 with many in battery research to support vehicle electrification plus other categories, including but not limited to automated driving systems, hardware, software, AI, materials and other mobility-related inventions. This is the eighth consecutive year that Toyota has been the highest ranked automaker in this study.
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