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Legendary Performance, Modern Power: 2024 Toyota Tacoma with i-FORCE MAX
PLANO, Texas (April 23, 2024) – The Toyota Tacoma is shaking up the midsize truck segment again with the addition of the i-FORCE MAX hybrid powertrain. The i-FORCE MAX pairs a 2.4-liter engine with a 48-hp electric motor integrated exclusively into the 8-speed transmission for the most powerful pow ertrain ever offered on Tacoma. With a total system output of up to 326 horsepower and a whopping 465 lb.-ft. of torque, that’s a 75% increase in torque compared to the previous generation V-6 powered truck.
Read MoreBrock Purdy Stars in Toyota’s Effort to Roll Out Red Carpet for Every NFL Draft Pick – From First to Last Round
PLANO, Texas (April 22, 2024) – Toyota Motor North America today introduced a content campaign starring Brock Purdy themed around both 2024 NFL Draft and the all-new 2025 Toyota Crown Signia.
Read MoreToyota Research Institute Announces Multimillion-Dollar Challenge to Accelerate Research in New Advanced Materials
LOS ALTOS, Calif., and CAMBRIDGE, Mass. (April 18, 2024) —Toyota Research Institute (TRI) announces a multiyear, multimillion-dollar challenge aimed at closing the gap between recent advances in AI prediction of new materials and finding the actual “recipe” needed to make these hypothetical materials in the real world.
Read MoreToyota Camry Goes Exclusively Hybrid Plus a New Look and More Technology
PLANO, Texas (April 18, 2024) – The Toyota Camry has dominated the best-selling sedan category for 22 years in the U.S. due to its striking good looks, quality, and dependability. The new 2025 Toyota Camry continues to build on that success by going exclusively hybrid and combining an athletic exterior style, a new interior design and impressive technology features.
Read MoreToyota Reignites ‘Start Your Impossible’ Campaign: A Global Vision with Local Action, Emphasizing Belief that No Journey is Taken Alone
TOYOTA CITY, Japan (April 17, 2024)—Today, Toyota Motor Corporation (Toyota) launches the next chapter of the "Start Your Impossible" global marketing campaign, igniting excitement for the Olympic and Paralympic Games Paris 2024. The global campaign showcases the power of local communities rallying behind their athletes and emphasizes Toyota’s belief that no journey is taken alone.
Read MoreToyota Ventures Raises Another $300 Million to Expand Early-Stage Investments in Frontier Technology and Climate Solutions
LOS ALTOS, Calif. (April 10, 2024) – Toyota Ventures, the early-stage venture capital arm of Toyota, announced two $150 million funds to expand its investments in startups developing disruptive technologies and business models at the forefront of innovation. The addition of the new funds, Toyota Ventures Frontier Fund II (TVFF II) and Toyota Ventures Climate Fund II (TVCF II), brings the firm’s total assets under management to over $800 million.
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