News Releases

Toyota Connected To Double Headcount, Expanding in Plano

Toyota Connected To Double Headcount, Expanding in Plano

April 28, 2017
PLANO, Texas (April 28, 2017) – Just a year after its launch, Toyota Connected is planning to double its headcount and expand its office space at the Legacy West Urban Village, adjacent to Toyota Motor North America’s new headquarters.... more

Toyota Recalls Certain Tacoma Vehicles

Toyota Recalls Certain Tacoma Vehicles

April 27, 2017
PLANO, Texas, April 27, 2017 – Toyota Motor North America, Inc., announced that it is conducting a safety recall of certain Model Year 2016 and 2017 Toyota Tacoma vehicles in the U.S. Approximately 228,000 vehicles are involved.... more

2018 Toyota Yaris Hatchback Adds Sporty Styling Enhancements and Convenience Features at Value Pricing

2018 Toyota Yaris Hatchback Adds Sporty Styling Enhancements and Convenience Features at Value Pricing

April 26, 2017
TORRANCE, Calif. April 26, 2017 - - Toyota today announced manufacturer’s suggested retail prices (MSRP) for the 2018 Yaris hatchback. ... more

Millen and Toyota RAV4 Win Oregon Trail Rally for Second Consecutive Year

Millen and Toyota RAV4 Win Oregon Trail Rally for Second Consecutive Year

April 26, 2017
Torrance, Calif., (April 26, 2017) — Ryan Millen and his Toyota RAV4 SE repeated last year’s 2WD Class victory at the Oregon Trail Rally in Portland, Oregon this past weekend, winning by nearly a minute. The victory was the result of a nearly perfect execution of an aggressive, multi-faceted, and detail-oriented plan of attack for what the team expected to be the most challenging event of the season.... more

Toyota Inducted Into The Advertising Hall of Fame

Toyota Inducted Into The Advertising Hall of Fame

April 26, 2017
NEW YORK (April 26, 2017) – Last night Toyota was honored by the American Advertising Federation as the 2017 corporate inductee during the 68th Annual Advertising Hall of Fame Induction Ceremonies and Gala Dinner, held at Cipriani Wall Street in New York City.... more

Toyota and Net Impact Announce Finalists of Next Generation Mobility Challenge

Toyota and Net Impact Announce Finalists of Next Generation Mobility Challenge

April 24, 2017
PLANO, Texas [April 24, 2017] — When many people think about students focused on “going places,” they may think of exciting jobs, prestigious fellowships or adventurous travel. But the nearly 600 students who took part in the second Next Generation Mobility Challenge had a different idea. ... more

Changing the Game: Toyota Employees Earn National  ‘Women in Manufacturing’ Award

Changing the Game: Toyota Employees Earn National ‘Women in Manufacturing’ Award

April 21, 2017
GEORGETOWN, Ky.  (April 21, 2017) – At a reception in Washington, D.C., Thursday, The Manufacturing Institute recognized 130 recipients of the Women in Manufacturing  STEP (Science, Technology, Engineering and Production) Ahead Award, including two women from Toyota.
 ... more

Toyota Opens a Portal to the Future of Zero Emission Trucking

Toyota Opens a Portal to the Future of Zero Emission Trucking

April 19, 2017
LOS ANGELES (April 19, 2017)— Picture the 710 Freeway heading south, bumper-to-bumper semis hauling cargo to and from the bustling Ports of Los Angeles and Long Beach. Now imagine those trucks are moving that cargo quietly, quickly and without producing any emissions.  Toyota is working to make this vision a reality.     ... more

Refreshed 2018 Lexus NX Bows in Shanghai with a Sharper Look, Enhanced Performance

Refreshed 2018 Lexus NX Bows in Shanghai with a Sharper Look, Enhanced Performance

April 18, 2017
SHANGHAI – April 19, 2017 – When the Lexus NX was introduced in 2014, it offered crossover-luxury-vehicle customers exactly what they had long been desiring: a stylish and spacious compact with exciting driving dynamics and excellent fuel efficiency. But not even Lexus could have predicted that it would become a worldwide sensation, outperforming sales forecasts in every one of its markets around the world—including North America, Europe and China. For the 2018 model, Lexus intends to keep the proverbial wheel rolling with a refreshed model introduced today at the Shanghai Motor Show.... more

RAV4 Prepares for Intense Battle at the Oregon Trail

RAV4 Prepares for Intense Battle at the Oregon Trail

April 18, 2017
Torrance, Calif., April 18, 2017— Rally RAV4 driver Ryan Millen looks to extend his points lead in the American Rally Association’s 2WD Class in this weekend’s high-octane Oregon Trail Rally, which promises to be among the fastest events on the calendar.... more

Toyota and VH1 Save The Music Partner On Six-Festival Activation To Benefit Music Education Programs

Toyota and VH1 Save The Music Partner On Six-Festival Activation To Benefit Music Education Programs

April 18, 2017
Torrance, Calif., April 18, 2017 – For the third consecutive year, Toyota, in partnership with VH1 Save The Music Foundation, will donate instruments and valuable resources to assist music education programs in public schools, as they’ve previously done in Chicago and New Orleans. Toyota is committed to continuing its support in 2017 to once again bring music education to deserving schools.... more

Toyota Presents RAV4 Hybrid to Heroic Soldier at New York Auto Show Opening Ceremony

Toyota Presents RAV4 Hybrid to Heroic Soldier at New York Auto Show Opening Ceremony

April 17, 2017
NEW YORK, April 17, 2017 – In 2012, Sgt. Joe Mille lost his right leg to a roadside bomb during the final month of his deployment to South Kandahar, Afghanistan, where he was a rifleman and team leader for the Army. But he hasn’t let the injury keep him down. After enduring a rigorous, 15-month stint of rehab, the Sitka, Alaska, native reenlisted for another six-year term.... more

2018 Lexus LC 500 Named to 2017 Wards “10 Best Interiors” List

2018 Lexus LC 500 Named to 2017 Wards “10 Best Interiors” List

April 17, 2017
TORRANCE, Calif – April 17, 2017 – Today Wards announced that the all-new 2018 LC flagship performance coupe has earned a spot on its annual “10 Best Interiors” list.  To be eligible, vehicles’ interior must be all-new or significantly redesigned for the U.S. market. Each vehicle is evaluated based on aesthetics and design harmony, as well as materials, ergonomics, safety, comfort, value and fit-and-finish. Also tested are the user-friendliness of the human-machine interface to see how effectively vehicle information is communicated.
 ... more

2017 Meeting of the Minds - 'Driverless Urban Mobility: The Path Towards an Autonomous Future' - Dr. James Kuffner

2017 Meeting of the Minds - 'Driverless Urban Mobility: The Path Towards an Autonomous Future' - Dr. James Kuffner

April 14, 2017
Toyota Research Institute Chief Technology Officer Dr. James Kuffner presents “Driverless Urban Mobility: The Path Towards an Autonomous Future” at 2017 Meeting of the Minds (webinar), March 28, 2017.... more

Celebrating 10 years, Toyota rolls out welcome mat, announces visitor center

Celebrating 10 years, Toyota rolls out welcome mat, announces visitor center

April 13, 2017
BLUE SPRINGS, Miss., (April 13, 2017) – Toyota is rolling out the welcome mat at its Blue Springs manufacturing facility. The automaker today announced it will build a nearly $10 million visitor and interactive training center that will offer public tours showcasing how nearly 2,000 Mississippians produce ever-better Corolla vehicles. That announcement came during a celebration of the 10-year anniversary of the groundbreaking for Toyota Mississippi.... more

2017 - 2018 Toyota Full-Line Pricing

2017 - 2018 Toyota Full-Line Pricing

April 13, 2017

Toyota Prius Prime Wins 2017 World Green Car Award

Toyota Prius Prime Wins 2017 World Green Car Award

April 12, 2017
NEW YORK, April 12, 2017—Toyota Prius Prime was declared the 2017 World Green Car today at the New York International Auto Show.... more

2017 NYIAS - Toyota FT-4X Concept Global Reveal

2017 NYIAS - Toyota FT-4X Concept Global Reveal

April 12, 2017
Calty Design Research President Kevin Hunter and Studio Chief Designer Ian Cartabiano present the 2017 Toyota FT-4X Concept Global Reveal at the 2017 New York International Auto Show, April 12, 2017.

 ... more

From Desktop to Trailhead: Toyota FT-4X Concept is a Modern 4x4 Toolbox for the Most Intrepid Urbanites

From Desktop to Trailhead: Toyota FT-4X Concept is a Modern 4x4 Toolbox for the Most Intrepid Urbanites

April 12, 2017
NEW YORK (April 12, 2017) – It’s only natural. In the busyness of city-based work life there emerges a growing urge to “get away”. For millennial-aged professionals confined to city limits, oftentimes these getaways are unplanned, and are of the casual, less extreme kind. (No time for summiting a mountain – a drive to the scenic point will do!)... more

Toyota Launches Rental Service for the Welwalk WW-1000 Rehabilitation Assist Robot in Japan

Toyota Launches Rental Service for the Welwalk WW-1000 Rehabilitation Assist Robot in Japan

April 12, 2017
Tokyo, Japan, April 12, 2017?Toyota Motor Corporation will launch a rental service for the Welwalk WW-1000 robot from the fall of 2017. The Welwalk WW-1000 is designed to aid in the rehabilitation of individuals with lower limb paralysis as a result of stroke and other causes.... more

2017 NADA J.D. Power Automotive Forum - Bob Carter

2017 NADA J.D. Power Automotive Forum - Bob Carter

April 11, 2017
Toyota Motor North America Executive Vice President of Sales, Bob Carter speaks at 2017 NADA – J.D. Power Automotive Forum in New York on April 11, 2017.... more

2018 Lexus LS 500 F SPORT Debuts in New York

2018 Lexus LS 500 F SPORT Debuts in New York

April 11, 2017
New York (April 11, 2017) -- Having debuted its reinvented flagship sedan earlier this year—the all-new 2018 LS 500—Lexus is putting an exclamation point on this signature model with the new F SPORT model. The LS 500 F SPORT, unveiled today and on display this week at the New York International Auto Show, moves the driving emotion needle even farther with handling enhancements and a performance-infused design outside and in.... more

Toyota Names Al Smith Group Vice President, Social Innovation

Toyota Names Al Smith Group Vice President, Social Innovation

April 10, 2017
Plano, Texas, (April 10, 2017) -- Albert (Al) Smith, Jr. has been named group vice president, Social Innovation for Toyota Motor North America (TMNA). He is responsible for Toyota’s diversity and inclusion, shared impact, and environmental sustainability functions across North America.... more

Bubba Burger Sports Car Grand Prix at Long Beach – Streets of Long Beach – April 8, 2017

Bubba Burger Sports Car Grand Prix at Long Beach – Streets of Long Beach – April 8, 2017

April 10, 2017
3GT Racing’s No. 14 Lexus RC F GT3 finished sixth in the GTD class (18th overall) at the Sports Car Grand Prix at Long Beach Saturday. Scott Pruett and Sage Karam co-piloted the No. 14 Lexus entry in the manufacturer’s third race in the IMSA WeatherTech SportsCar Championship.... more

Toyota announces record $1.33 billion investment in Kentucky plant

Toyota announces record $1.33 billion investment in Kentucky plant

April 10, 2017
GEORGETOWN, Ky. (April 10, 2017) – The future of automobile production is now. A $1.33 billion investment- the highest of any automaker in Kentucky and the second-largest in state history- will make Toyota Motor Manufacturing, Kentucky, Inc. (TMMK) the first plant in North America to begin producing vehicles using Toyota New Global Architecture (TNGA). Named the “Most American Made” car by Cars.com and the number one selling car in America for the past 15 years, the Camry, from the 2018 model year, will become the first Toyota vehicle made in the U.S. to fully incorporate the new vehicle development and production technology. ... more

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