News
TMC Announces April Through September 2023 Financial Results
TOYOTA CITY, Japan (Nov. 1, 2023) — Toyota Motor Corporation (TMC) today announced its financial results for the second quarter, which ended September 30, 2023. Consolidated vehicle sales totaled approximately 4,744,000 units, an increase of approximately 585,000 units compared to […]
Read MoreToyota And SEMA 2023: Track or Trail, Your Thrill Awaits
LAS VEGAS (Oct. 31, 2023) – Toyota returns to the Specialty Equipment Market Association (SEMA) Show this fall with a new, multi-brand environment based on 2023’s show theme: Track or Trail, Your Thrill Awaits.
Read MoreToyota’s Tacoma X-Runner Concept Envisions a Sport Truck Resurgence
LAS VEGAS (Oct. 31, 2023) – At one time, 2WD street or “sport” trucks made their presence known on roads everywhere. Lowered, fast and tuned by enthusiasts who focused on performance between stoplights instead of worksites, campsites or trailheads. A […]
Read MoreToyota Unleashes The TRD Performance Package Power-up Option For Tundra
LAS VEGAS (Oct. 31, 2023) – Toyota announced today that it will be offering a TRD Performance Package for Tundra customers starting in early 2024. Recognizing the opportunity to leverage the new Tundra and its twin turbocharged, i-FORCE V6 engine, […]
Read MoreReanimating a Classic FJ Land Cruiser into a Boulder Crushing Bruiser
LAS VEGAS (Oct. 31, 2023) – With the eagerly-anticipated return of the Land Cruiser to the U.S. market, Toyota has paid homage to Land Cruiser’s roots by creating the “FJ Bruiser”—an unstoppable rock crawling beast that can go virtually anywhere. […]
Read MoreDesert Running Goes Digital with Toyota Tacoma IsoDynamic Performance Seat Simulator at SEMA
LAS VEGAS (Oct. 31, 2023) – The innovative IsoDynamic Performance Seats found in the upcoming 2024 Toyota Tacoma TRD Pro are engineered to make mountains feel like molehills. Leave it to software engineers, then, to create an arcade inspired “TRD Pro Time Attack” video game to showcase just how much smoother they can make off-road driving in real time, all without the need to head to the great outdoors.
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