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Desert Running Goes Digital with Toyota Tacoma IsoDynamic Performance Seat Simulator at SEMA
LAS VEGAS (Oct. 31, 2023) – The innovative IsoDynamic Performance Seats found in the upcoming 2024 Toyota Tacoma TRD Pro are engineered to make mountains feel like molehills. Leave it to software engineers, then, to create an arcade inspired “TRD Pro Time Attack” video game to showcase just how much smoother they can make off-road driving in real time, all without the need to head to the great outdoors.
Read MoreInaugural Season Of GR Cup Series Wraps Up— GR86 Cup Car on Display at SEMA
LAS VEGAS (Oct. 31, 2023) – The Toyota GR Cup Race Series wrapped up the 2023 season with Tyler Gonzales of Copeland Motorsports locking in the points championship and taking the top spot on the podium. He was joined by […]
Read MoreToyota Expands Its Associated Accessory Products Presence at SEMA Show
LAS VEGAS (Oct. 31, 2023) – Last year at SEMA, Toyota announced a unique expansion to its accessory portfolio, by bringing well-respected aftermarket brands into the fold. This year, Toyota’s accessory presence will be boosted with an even larger display […]
Read MoreA Legendary Land Cruiser Concept Returns Toyota’s Booth at SEMA
LAS VEGAS (Oct. 31, 2023) – The Toyota Land Cruiser has a pedigree spanning more than seven decades. With an international following and fanatics found across the globe, the Land Cruiser enjoys truly legendary status as the go anywhere, do […]
Read MoreBlue Beetle “Hero” 2024 Toyota Tacoma Ready for its Close-Up at SEMA
LAS VEGAS (Oct. 31, 2023) – Warner Bros. Pictures and Toyota have collaborated to make the all-new Tacoma a standout in Blue Beetle—DC’s Super Hero who flew into movie theaters this past summer. Directed by Ángel Manuel Soto, written by […]
Read MoreToyota Supercharges North Carolina Battery Plant with New $8 Billion Investment
LIBERTY, N.C. (Oct. 31, 2023) – Toyota today announced a new investment of nearly $8 billion that will add approximately 3,000 jobs at Toyota Battery Manufacturing North Carolina (TBMNC). This brings total investment to approximately $13.9 billion and job creation to more than 5,000 – further supporting Toyota’s multi-pathway approach to global vehicle electrification.
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