Latest News

Assembled in America and Arriving Now: 2026 Toyota Corolla Cross

Assembled in America and Arriving Now: 2026 Toyota Corolla Cross

PLANO, Texas (Sept. 24, 2025) – The 2026 Corolla Cross has a combination of efficiency, capability, and functionality for customers seeking a stylish, value priced compact SUV. Arriving at Toyota dealerships across the United States now, 2026 Corolla Cross gas models have a starting Manufacturer’s Suggested Retail Price (MSRP) of $24,635*; Corolla Cross Hybrid models have a starting MSRP of $28,995*.

Read More
Toyota Fuels Student Success with up to $4.2 Million in Grants for Rocket City Schools

Toyota Fuels Student Success with up to $4.2 Million in Grants for Rocket City Schools

HUNTSVILLE, Ala. (Sept. 17, 2025) – For nearly 25 years, Toyota Alabama has assembled engines, invested in the workforce and strengthened the Huntsville community. Today, Toyota looks to the future with Driving Possibilities and a Toyota USA Foundation grant of up to $4.2 million in Huntsville City Schools. Driving Possibilities is an initiative funded by Toyota USA Foundation with additional funds provided by Toyota Motor North America and Toyota Financial Services.

Read More
Toyota Research Institute: Behavioral Science Can Unlock More Carbon Reductions from Electric Vehicles

Toyota Research Institute: Behavioral Science Can Unlock More Carbon Reductions from Electric Vehicles

PALO ALTO, Calif., and TOKYO (Sept. 16, 2025) — The Toyota Research Institute (TRI) today released new research showing that behavioral science-based interventions significantly improve electric vehicle (EV) charging habits, helping reduce carbon emissions. The studies, conducted in the U.S. and Japan, tested ChargeMinder, a prototype app developed by TRI’s Human-Centered Artificial Intelligence (HCAI) division, which incorporates insights from behavioral science to improve EV charging behavior.

Read More
2026 Land Cruiser: Built to Explore, Designed to Impress

2026 Land Cruiser: Built to Explore, Designed to Impress

PLANO, Texas (Sept. 9, 2025) – The 2026 Land Cruiser continues to exemplify the perfect balance of rugged capability and refined luxury. Since its U.S. debut in 1958, the Land Cruiser has stood as a cornerstone of Toyota’s legendary off-road legacy. The 250 series Land Cruiser is a highly capable off-roader, blending premium features with a more accessible price point than previous generations. This iconic SUV delivers a commanding presence, advanced technology, and the latest off-road innovations. The 2026 Land Cruiser is slated to arrive at dealerships this September, with a Manufacturer’s Suggested Retail Price (MSRP) starting at $57,200*.

Read More

Email Sign Up

Enter your email address below to sign up for email alerts.

*Indicates Required

Providing your email address will result in receipt of periodic emails from Toyota for the topics selected. You can unsubscribe at any time.