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Toyota Announces Opening of Two Additional Product Quality Field Offices

Toyota Motor Sales (TMS), U.S.A., Inc., today announced the continued expansion of its Product Quality Field Office (PQFO) program with the opening of new offices in Houston, Texas and Jacksonville, Florida.  The launch represents the latest milestone in Toyota’s ongoing efforts to broaden its field technical presence and enhance its ability to detect, analyze and respond to customer and quality issues in the field.

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Toyota Launches Marketing Campaign for Prius Family of Vehicles

Toyota Motor Sales (TMS), U.S.A., Inc. along with its advertising agency Saatchi & Saatchi LA announced the marketing campaign for the Prius family of vehicles. The campaign, “Prius Goes Plural,” challenges the public to help the automaker answer a unique, grammatical question in the wake of the world premiere of the Toyota Prius family of vehicles—what do you call more than one Prius?

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Toyota Reveals Prius Family of Vehicles at the North American International Auto Show

Toyota Reveals Prius Family of Vehicles at the North American International Auto Show

Toyota Motor Sales, U.S.A., Inc., unveiled the Prius family of vehicles today at the 2011 North American International Auto Show. In addition to the current third-generation Prius and Prius Plug-in Hybrid Vehicle (PHV), the new Prius v midsize hybrid-electric vehicle and the Prius c Concept vehicle joined the iconic hybrid brand, broadening the appeal of Prius to all ages and lifestyles.

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