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The 2026 Toyota 4Runner: Engineered for Exploration
PLANO, Texas (Nov. 5, 2025) – The Toyota 4Runner enters its second year of the capable 6th-generation and is as advanced, refined, and capable as ever before. The 2026 lineup offers nine distinct grades, including Trailhunter and Platinum trims. Customers can expect the 2026 4Runner to arrive at dealerships in fall 2025, with a Manufacturer’s Suggested Retail Price (MSRP) starting at $41,570, plus $1,450 for Delivery Processing and Handling.
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Twice is Nice: Toyota Crown Signia Adds Two-Tone Paint for 2026
PLANO, Texas (Nov. 4, 2025) – Since 1955, the Toyota Crown name has come to symbolize excellence and sophistication in the global model lineup. The Toyota Crown Signia keeps that idea moving ahead, giving customers elegant design, spacious versatility, and premium comfort in a modern Sport Utility Vehicle worthy of the storied Toyota Crown name. Now entering its second model year, the Toyota Crown Signia keeps style at the forefront, adding a new two-tone exterior paint option to Limited grade models.
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Toyota Powers Possibility at SEMA 2025
LAS VEGAS (Nov. 4, 2025)– Toyota arrives at the 2025 Specialty Equipment Market Association (SEMA) Show with an inspiring message: “Powered by Possibility.” As the industry explores a future shaped by an ever-evolving variety of powertrain technologies, Toyota demonstrates how its diverse lineup—gasoline, hybrid, plug-in hybrid, battery-electric, and hydrogen fuel cell—powers every lifestyle, passion, and adventure.
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Introducing Toyota’s Bold New Side-by-Side Concept, the Scion 01
LAS VEGAS (Nov. 4, 2025) – Toyota is excited to unveil a new off-road concept under the iconic Scion name, celebrated for its legacy as a creative test bed and symbol of experimentation. The Scion 01 Concept is an engineering exercise that boldly reimagines a side-by-side, all-terrain vehicle designed for the ultimate outdoor adventure experience. This project was spearheaded by North American Toyota engineers with a passion for off-roading, resulting in a high-output turbocharged hybrid setup that blends Toyota’s legendary durability with Scion’s experimental DNA to imagine new possibilities for exploration, performance, and design.
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Corey Heim Wins First NASCAR CRAFTSMAN Truck Series Championship
AVONDALE, Ariz. (Nov. 3, 2025) – Toyota Development Driver, Corey Heim, won the 2025 NASCAR CRAFTSMAN Truck Series (NCTS) championship after winning Friday night in the season finale at Phoenix Raceway. This is the first championship in the Toyota Development Driver’s young career and marks Toyota’s 10th driver’s title in the Truck Series.
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Joe Gibbs Racing Wins 2025 NASCAR Xfinity Series Owner’s Championship
AVONDALE, Ariz. (Nov. 3, 2025) – With a runner-up finish by Aric Almirola on Saturday evening at Phoenix Raceway, the No. 19 Joe Gibbs Racing (JGR) team captured the 2025 NASCAR Xfinity Series (NXS) owner’s championship. This owner’s title is JGR’s seventh in NXS competition, all of which have come with Toyota, and its second in the last four years.
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