Latest News

Bridgestone Winter Driving School Enters New Era with TOYOTA GAZOO Racing Performance Affiliation

Bridgestone Winter Driving School Enters New Era with TOYOTA GAZOO Racing Performance Affiliation

STEAMBOAT SPRINGS, Colo. (Oct. 3, 2024) - Since 1983, the Bridgestone Winter Driving School has been the longest continually running winter driver education program anywhere in the world. For 2025, the school’s performance education classes are being recast with an exclusive fleet of Toyota Gazoo Racing (TGR) vehicles – the turbocharged GR Supra, the boxer engine GR86, and the 3-cylinder, turbocharged all-wheel drive GR Corolla.

Read More
Toyota To Invest $500 Million in Joby Aviation

Toyota To Invest $500 Million in Joby Aviation

TOYOTA CITY, Japan, and SANTA CRUZ, Calif. (Oct. 2, 2024) – Toyota Motor Corporation (Toyota; NYSE: TM) and Joby Aviation, Inc. (Joby; NYSE:JOBY), a company developing electric air taxis for commercial passenger service, today announced that Toyota will invest an additional $500 million to support the certification and commercial production of Joby’s electric air taxi, with the aim of realizing the two companies’ shared vision of air mobility. 

Read More
Toyota Motor North America Reports U.S. September and Third Quarter 2024 Sales Results

Toyota Motor North America Reports
U.S. September and Third Quarter 2024 Sales Results

PLANO, Texas (Oct. 1, 2024) – Toyota Motor North America (TMNA) reported U.S. September sales of 162,595 vehicles, down 20.3 percent on a volume basis and down 9.9 percent on a daily selling rate (DSR) basis versus September 2023. September electrified vehicle sales consisting of hybrids, plug-in hybrids, pure electrics and fuel cells were 48.4 percent of total sales volume and totaled 78,683, up 22.4 percent on a volume basis and up 38.3 percent on a DSR basis.

Read More
The Capable Toyota Land Cruiser Adventures into 2025

The Capable Toyota Land Cruiser Adventures into 2025

PLANO, Texas (Oct. 1, 2024) – The 2025 Land Cruiser is the perfect blend of capability and premium features. First introduced in the United States in 1958, the Land Cruiser is the Godfather of Toyota’s incredible off-road heritage. The 250 series Land Cruiser enters its second year as an extremely capable off-roader, packed with premium features and at a more accessible price point than the previous generation. This icon boasts a head-turning look, impressive technology, and the latest off-road aids. The 2025 Land Cruiser is expected to hit dealers in late-October with a Manufacturer’s Suggested Retail Pricing (MSRP) starting at $56,450*.

Read More
Toyota ‘Stands Out in Every Sense’ in New Crown Family Campaign

Toyota ‘Stands Out in Every Sense’ in New Crown Family Campaign

PLANO, Texas (Sept. 30, 2024) – Launching today, Toyota’s new marketing campaign, “Stand Out in Every Sense,” highlights the 2025 Toyota Crown Family in all its glory. From innovative sophisticated design to modern technology and high-end performance - all harmonizing to create a driving experience that engages every sense and elevates the everyday.

Read More

Email Sign Up

Enter your email address below to sign up for email alerts.

*Indicates Required