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Prime Mover: Toyota Maxes Out Tech and Style in the World’s Best-Selling Hybrid to Create the 2017 Prius Prime
NEW YORK, March 23, 2016 – If there’s electricity in the air at the 2016 New York International Auto Show, it’s probably coming from the Toyota display, where the world’s hybrid vehicle leader has unveiled the new Prius Prime, an ultra-efficient model with a plug-in hybrid powertrain. “Prime” means best, making it the perfect name for one of the most technologically advanced, best-equipped Prius in the model’s history.
Rock On! Toyota Rolls with Marathon Series for 2016
DALLAS, March 20, 2016 – Toyota and CGI are taking to the track – and stage – again, but the real winners will be the 600,000 athletes that participate in a Rock ‘n’ Roll Marathon Series event in 2016.
On the heels of last year’s wildly successful partnership, Toyota and Competitor Group, Inc. (CGI), the organizer of the series, have renewed their partnership for 2016. The result? Toyota is again the official vehicle of the marathon series and title sponsor of the Toyota Rock ‘n’ Roll Concert Series. The concert series, a highlight of the race experience, features headliner performances at finish line festivals across the United States.
RAV4 Ready to Take on 100 Acre Wood Rally
Torrance, Calif., March 18, 2016 -- Fresh off the Sandblast Rally win in the NASA Rally Sport series less than two weeks ago, Ryan Millen and his Toyota RAV4 SE are preparing to take on 100 Acre Wood in Salem, Mo. this Friday and Saturday. A solid 60-plus field should present some good competition for the durable and capable RAV4.
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The City of Plano, in Partnership with Toyota, American Park Network and Time Warner Cable, Announces Free Public Wi-Fi at City Parks
PLANO, Texas (March 17, 2016) – The City of Plano is pleased to announce a creative public/private partnership to bring Wi-Fi to all major City of Plano parks and recreation facilities. The program is made possible through the generous support of Toyota, Time Warner Cable and American Park Network. Time Warner Cable is extending its Wi-Fi network to the City’s recreations centers and High Point Park, while Toyota is working with American Park Network to provide additional hotspots in areas outside of the Time Warner Cable coverage area.
Read MoreToyota to 86 the FR-S Name
TORRANCE, Calif., March 17, 2016 – With its new home comes a new name and more. The former Scion FR-S will debut as the 2017 Toyota 86 at the New York International Auto Show with interior and exterior changes, as well as suspension and powertrain upgrades. The new Toyota 86 will go on sale at all Toyota dealerships this fall.
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Toyota Suppliers Recognized for Superior Performance At Annual Event
ERLANGER, Ky. (March 16, 2016) – Toyota suppliers FUEL TOTAL SYSTEMS CORPORATION of Lebanon, KY; OTICS, USA, Inc. of Morristown, TN; Somic America, Inc. of Brewer, ME; Sumitomo Electric Wiring Systems, Inc. of Bowling Green, KY; and Taiho Manufacturing of Tennessee LLC of Gordonsville, TN; received the company’s highest supplier recognition, the Superior Award for Quality during its Annual Supplier Business Meeting Tuesday, March 15, at the Northern Kentucky Convention Center in Covington. One supplier, NORTH AMERICAN LIGHTING, MÉXICO-SAN LUIS POTOSÍ, SLC, received the Superior Award for Launch Performance.
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