• Toyota’s First-Ever Camry TRD and Avalon TRD
• Track-Inspired Handling Upgrades
• Aggressive Cat-Back Dual Exhaust
• Exclusive Matte-Black 19-Inch Alloy Wheels
• Calty-Designed Aero kit
• Unique TRD Interior Trim
PLANO, Texas (September 9, 2019) – Many Toyota enthusiasts already know the equity behind the TRD badge seen on the brand’s hardcore, off-road-ready pickups and SUVs. Now, Toyota Racing Development (TRD) brings its track tuning that blends greater agility, precision and body control with attention-grabbing design and everyday drivability to the Camry TRD and Avalon TRD.
These two sedans have an appetite for curves and a distinct exhaust note bristling with attitude. With aerodynamic-enhanced styling by Calty, Toyota’s U.S. design studio, and chassis performance fortified by TRD, these revved-up Camry and Avalon models are the track-inspired sedans for which enthusiasts have been asking.
When Toyota introduced the new-generation 2018 Camry, sales of the sporty SE and XSE versions spiked. A year later, Toyota introduced the all-new 2019 Avalon, which came in an available XSE grade for the first time ever. These sedans are stylish and fun to drive. Toyota is pushing the limit even further with Camry TRD and Avalon TRD, both with greater track-inspired handling performance and styling. These models include most standard content from the Camry SE grade and Avalon XSE grade, combined with exclusive TRD chassis enhancements and tuning.
Roaring to Go
The new Camry TRD and Avalon TRD embody TRD’s holistic approach to vehicle enhancement. Notably, both are powered by Toyota’s renowned 301 horsepower DOHC 3.5-liter V6 and 8-speed automatic transmission with sport mode and paddle shifters. The V6 breathes easier with a TRD-tuned cat-back dual exhaust, giving both models a throatier idle and acceleration sound.
Thicker underbody braces increase torsional rigidity, and unique coil springs lower both vehicles by 0.6 inches for a reduced center of gravity. Specially tuned shock absorbers and lighter 19 x 8.5-inch matte black alloy wheels complement the new springs and lower stance to improve body control, handling agility and steering precision. The front brakes are larger with 12.9-inch diameter rotors and dual-piston calipers compared to 12.0-inch rotors and single piston calipers found on XSE grades.
Brake performance was also tuned to provide more direct feedback, matching the sporty dynamics of the vehicle. Active Cornering Assist was also added to both models, reducing understeering by providing brake force to the inner drive wheel when the accelerator pedal is depressed.
Calty gave both models striking aero elements, taking advantage of the edgier designs of the new-generation Camry and Avalon and aggressive stance of the TRD-modified chassis. The aerodynamic body kit, which includes the front splitter, side aero skirts, trunk lid spoiler, and rear diffuser, blends a bold styling element and improves high speed vehicle stability to aid in driver confidence. Add to it red pinstriping, red-painted brake calipers, and red TRD badging and both sedans have a road-hungry look.
These TRD sedans will continue to deliver all the quality, durability and reliability that is synonymous with Toyota. Both models will come standard with Toyota Safety Sense-P, a suite of advanced driver-assist technologies.
Toyota’s commitment to enthusiast drivers is apparent in the level of detail that TRD and Calty poured into these models.
On Camry TRD, the matte-black 19 x 8.5-inch alloy wheels are a half-inch wider, yet 3.1 pounds lighter (each) than the 19 x 8.0-inch alloy wheels on the XSE grade. Paired with Bridgestone Potenza 235/40R19 summer tires, this combination reduces unsprung mass, increases lateral grip, and quickens turn-in response.
Camry’s chassis is further enhanced with stiffer coil springs and front/rear sway bars for increased roll stiffness of 44% in the front and 67% in the rear. To complement spring changes, a unique set of TRD shock absorbers were developed to control vehicle vertical and roll movement during spirited driving while still maintaining a plush on-road ride.
In addition to the TRD aero body features, Camry TRD wears a gloss black front grille with sport mesh insert and black exterior badging. Available colors include the appropriately dramatic Supersonic Red, Windchill Pearl, Celestial Silver Metallic — all three of which are two-toned — and Midnight Black Metallic. Polished stainless steel TRD exhaust tips on the catback exhaust complete the exterior makeover.
Inside, the Camry TRD driver will be seeing red – in the trim, that is. The cabin is decked out with Black Sport SofTex®-trimmed front seats with fabric inserts, red accents and red-stitched TRD embroidered headrests. The leather-wrapped steering wheel also has red stitching, and even the seatbelts are red. A shift knob with an embossed TRD logo, along with unique TRD floor and trunk mats, and a TRD MID visual start up complete the cabin upgrades.
Camry TRD will be on sale in September and have an MSRP of $31,040.
TRD’s modifications work the same magic on the Avalon as they do on the Camry. Avalon TRD gets Black Sport SofTex-trimmed heated front seats with Ultra-suede inserts and red accents. Its interior is also adorned with red-stitched TRD-embroidered headrests, a leather-wrapped steering wheel with red stitching, red seatbelts, a shift knob with an embossed TRD logo and red stitching, and unique TRD floor and trunk mats.
The matte-black 19 x 8.5-inch alloy wheels paired with Michelin 235/40R19 all-weather tires reduce unsprung mass by 18 pounds compared to the 19-inch wheels on the 2019 Avalon XSE. As on Camry TRD, the unbridled tone of the 301-hp V6 bellows through stainless steel TRD exhaust tips. The red pinstriping on the aero body elements, and the red seatbelts and accents complete Avalon TRD’s styling.
Avalon TRD is on sale in dealerships now and is available in Supersonic Red, Windchill Pearl, Celestial Silver Metallic and Midnight Black Metallic. It has an MSRP of $42,300.
Toyota (NYSE:TM) has been a part of the cultural fabric in the U.S. and North America for more than 60 years, and is committed to advancing sustainable, next-generation mobility through our Toyota and Lexus brands. During that time, Toyota has created a tremendous value chain as our teams have contributed to world-class design, engineering, and assembly of more than 38 million cars and trucks in North America, where we have 14 manufacturing plants, 15 including our joint venture in Alabama (10 in the U.S.), and directly employ more than 47,000 people (over 36,000 in the U.S.). Our 1,800 North American dealerships (nearly 1,500 in the U.S.) sold 2.8 million cars and trucks (2.4 million in the U.S.) in 2018.
Through the Start Your Impossible campaign, Toyota highlights the way it partners with community, civic, academic and governmental organizations to address our society’s most pressing mobility challenges. We believe that when people are free to move, anything is possible. For more information about Toyota, visit ToyotaNewsroom.com.