IIHS Top Safety Pick+ Award Comes Standard on the 2017 Toyota Highlander

Toyota Maintains Lead as Top Safety Pick Frontrunner for 2017

Plano, Texas, Jan. 10, 2017 – Toyota maintains its lead with the most Insurance Institute for Highway Safety’s (IIHS) Top Safety Pick + (TSP+) awards of all manufacturers. The Toyota Highlander is the 10^th 2017 TSP+ award for Toyota/Lexus. With the three 2017 TSP awards (Avalon, Lexus CT and Yaris iA), Toyota has a combined total of 13 awards.

According to IIHS, the 2017 Toyota Highlander earns the TSP+ award recognizing good crash protection across the board, including a superior-rated front crash prevention system and acceptable-rated headlights. And, unlike most TOP SAFETY PICK+ winners, which meet the front crash prevention and headlight criteria when they are equipped with optional features, the Highlander qualifies for the award with standard equipment.

“Toyota is firmly committed to a wide range of initiatives further enhancing the safety of Toyota vehicles and peace of mind for our customers,” said Jeff Makarewicz, Toyota’s North American Vehicle, Quality & Safety Engineering Group Vice President. “This sincere dedication to safety by our engineers resulted in another IIHS Top Safety pick for Toyota.”

To qualify for 2017 TSP+, a vehicle must earn good ratings in the five IIHS crashworthiness tests—small overlap front, moderate overlap front, side, roof strength and head restraints—as well as an advanced or superior rating for front crash prevention and an acceptable or good headlight rating.

2017 Toyota and Lexus TOP SAFETY PICK+ winners:

Toyota Highlander
Toyota Prius (built after Aug. 2016)
Toyota Corolla
Toyota Camry
Toyota Prius v
Lexus RC
Lexus ES 350
Toyota RAV4
Lexus NX
Lexus RX

2017 Toyota and Lexus TOP SAFETY PICK winners:

Toyota Yaris iA
Toyota Avalon
Lexus CT 200h

About Toyota
Toyota (NYSE:TM), the world’s top automaker and creator of the Prius, is committed to building vehicles for the way people live through our Toyota, Lexus and Scion brands. Over the past 50 years, we’ve built more than 25 million cars and trucks in North America, where we operate 14 manufacturing plants (10 in the U.S.) and directly employ more than 40,000 people (more than 32,000 in the U.S.). Our 1,800 North American dealerships (1,500 in the U.S.) sold more than 2.5 million cars and trucks (more than 2.2 million in the U.S.) in 2013 – and about 80 percent of all Toyota vehicles sold over the past 20 years are still on the road today.

Toyota partners with philanthropic organizations across the country, with a focus on education, safety and the environment. As part of this commitment, we share the company’s extensive know-how garnered from building great cars and trucks to help community organizations and other nonprofits expand their ability to do good. For more information about Toyota, visit www.toyotanewsroom.com.

Cynthia Mahalak (734) 660-5046
Toyota Media Line (310) 468-5297