Learn more about the 2024 Toyota SEMA builds.
LAS VEGAS (Nov. 5, 2024) – Toyota returns to the Specialty Equipment Market Association (SEMA) Show with a diverse exhibit that celebrates Toyota adventure for every lifestyle.
Read MoreLAS VEGAS (Nov. 5, 2024) – Toyota proudly unveiled the Suprabird at the 2024 SEMA Show, celebrating its newest ambassador, Richard Petty. Known to fans as “The King,” Petty is a revered figure in NASCAR history, with seven championships and […]
Read MoreLAS VEGAS (Nov. 5, 2024) – Toyota has pushed the boundaries of automotive innovation with the unveiling of the Toyota RAV-X, a radical small crossover concept inspired by the spirit of off-road race vehicles, at the 2024 SEMA Show. The […]
Read MoreLAS VEGAS (Nov. 5, 2024) –Toyota made waves at the 2024 SEMA Show with its latest creation, the Ultimate Tailgate Tundra. Drawing inspiration from Toyota’s sponsorship of the National Football League as its Official Automotive Partner, this custom build redefines […]
Read MoreLAS VEGAS (Nov. 4, 2024) – Toyota captivated desert racing fans worldwide with the debut of the #84 Tacoma TRD ProRunner Race Concept at the 2024 SEMA Show. “We started this project with a vision to showcase the performance, capability, […]
Read MoreLAS VEGAS (Nov. 5, 2024) – Toyota revealed its GR86 Rally Legacy Concept at the 2024 SEMA Show, an innovative homage to the brand’s storied rally heritage. This dynamic concept vehicle, based on the 2024 GR86 with Performance Package, showcases […]
Read MoreLAS VEGAS (November 5, 2024) WHAT: Toyota will host a walkaround with TV personality, Rutledge Wood, at the 2024 Specialty Equipment Market Association (SEMA) Show on Tuesday, November 5, 2024 at 10:00 AM MT. Highlights include new build concepts with […]
Read MoreLAS VEGAS (Nov. 1, 2024) – Toyota Motor North America (TMNA) captivated the automotive world with the debut of the innovative Land Cruiser “ROX,” or “Recreation Open eXperience” concept at the 2024 SEMA Show in Las Vegas. This ambitious concept, […]
Read MoreLAS VEGAS (Oct. 31, 2024) – Toyota proudly introduced the 4Runner TRD Surf Concept, a striking concept vehicle inspired by Southern California’s vibrant surf culture, at the 2024 SEMA Show. Built at the Toyota Motorsports Garage, the 4Runner TRD Surf […]
Read MoreSAN DIEGO, Calif. (April 9, 2024) – The instant name recognition that 4Runner has built over the past four decades is undeniable. This legend has long established itself as a North American off-road icon, ready to tackle tough terrain in its way. The all-new 2025 Toyota 4Runner stays true to its original concept, as an extremely capable, dynamic, and durable off-roader and will continue to provide owners a window to bigger worlds. The new generation introduces a bold new look and adds new technology, premium materials, options, and safety. In fact, this all-new sixth generation 4Runner raises the bar in terms of go-anywhere capability and high-end refinement. The 2025 4Runner will be built in Toyota Motor Corporation’s Tahara plant in Japan and will arrive in the U.S. in the fall of 2024.
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