Latest News
Toyota Giving 100 Cars to 100 Nonprofits — Less Than One Week Left to Apply
TORRANCE, Calif. – March 21, 2012 – Time is running out for nonprofits to apply for Toyota’s 100 Cars for Good program, which will be giving 100 cars to 100 nonprofits over the course of 100 days.
Toyota Announces North American Organizational Changes
Various organizational changes will take effect April 1, as the company moves to further streamline its structure in North America in order to speed decision-making and further enhance customer satisfaction.
Toyota Debuts Integrated Marketing Campaign for All-New Prius c
TORRANCE, Calif. (March 12, 2012) – Toyota Motor Sales U.S.A., Inc., along with its agency of record, Saatchi & Saatchi LA, today launched the marketing campaign for the Prius c, the newest member of the Prius Family. “The Game of Life with Prius c” demonstrates key vehicle attributes in a fun and approachable way that aims to appeal to first-time car buyers looking for a fuel-efficient and tech-savvy solution to their transportation needs.
Read MoreNew Fuel Efficient Models Help Strengthen Toyota’s Industry Leading Fuel Efficiency
TORRANCE, Calif., March 12, 2012 – As drivers endure the steady ascent of fuel prices nationally, Toyota, the most fuel-efficient full-line auto manufacturer in the United States, has strengthened its portfolio of efficient cars with five recently introduced vehicles that offer an average combined fuel economy of 44 mpg.
Toyota Giving 100 Cars to 100 Nonprofits in 100 Days
TORRANCE, Calif. (March 12, 2012) – Do you know a nonprofit that could make great things happen with a new car? At 12:00 pm ET/9:00 am PT today (Monday), applications will open for Toyota’s 100 Cars for Good...
Toyota Awards $150,000 in Grants to Mothers of Invention at Newsweek & The Daily Beast’s Third Annual Women in the World Summit in New York
TORRANCE, Calif. (March 10, 2012) – Toyota has issued three $50,000 grants to women selected as the “Mothers of Invention” at the annual Women in the World summit to reward them for their use of innovation and courage in tackling some of the most pressing problems facing women. Grants were given to Aseneth Andrews, founder of The Catherine Ferguson Academy for Young Women; Talia Leman, founder of Randomkid.org; and Jessica O. Matthews and Julia Silverman, inventors of the sOccket and co-founders of Uncharted Play.