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New TV Spots, Mini Documentaries Advance the ‘Scion Story’ Brand Campaign

TORRANCE, Calif., (Feb. 11, 2013) – The real lives of five young entrepreneurs form the backbone of Scion’s newest national ad campaign, “Make Every Second Count,” that launched today at www.scion.com and will continue with broadcast, print and online content developed with creative agency ATTIK. The new ads and online mini documentaries build on the “Scion Story” brand campaign launched last fall to showcase the company’s longstanding commitment to individual passions.

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