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The All-New 2014 Toyota Corolla and AZIATIX Are Making Music Pop
TORRANCE, Calif. (Oct. 23, 2013) -- In a marketplace where innovation is always in style, Toyota is firmly focused on anticipating and elevating consumer trends.
Consider its past collaborations. Toyota brought pop princess and digital avatar, Hatsune Miku, to life using cutting edge 3D projection technology in 2012. In 2013, Corolla partnered with HyunA, the Korean pop music starlet and member of girl group 4Minute, who had a special costarring role in PSY’s hit song “Gangnam Style.”
Now, Toyota Corolla is bringing fans the musical stylings of pop group AZIATIX.
Tundra Owners ‘Know What They Can Tow’
TORRANCE, Calif. (Oct. 22, 2013) – Texans know pick-up trucks. But do they know how much they can safely tow? If they’ve hitched their wagon to the Lone Star State’s native truck, they can get back to work without any guesswork.
Read MoreToyota and Discovery Education Are Calling All Teen Filmmakers
Silver Spring, MD (Oct. 21, 2013) – Do you think you know a teen who could be the next Spielberg, Scorsese, or Soderbergh? Then steer them to the 2014 Toyota Teen Driver Video Challenge, which invites burgeoning filmmakers and YouTubers to create original videos to inspire their peers to be safer drivers for the chance to win $15,000. In conjunction with the fourth year of this annual competition, partners Toyota and Discovery Education also launched an all-new sweepstakes for high schools and a new web site at ToyotaTeenDriver.com. In total, the companies are offering more than $100,000 in prizes for students and schools.
Read MoreToyota Announces Pricing for 2014 Avalon and Prius Liftback
Torrance, Calif., Oct. 18, 2013 -- Toyota’s flagship sedan, Avalon, will see a price increase of $350 dollars made to its base model (Avalon XLE) while 2014 pricing remains consistent with the 2013 model. In addition, the popular Prius liftback will keep its pricing consistent with the 2013 model year. Given their high level of feature content, both vehicles represent a tremendous value to consumers.
Read MoreToyota RAV4 + Rubik’s Cube = Fun³
NEW YORK (Oct. 18, 2013) – Already turning heads with its contemporary style and versatility, Toyota’s RAV4 is now putting a whole new twist on what’s next with an engaging social media extension of its “RAV4: Ready 4 What’s Next” interactive marketing campaign targeting Hispanic consumers. The effort features a virtual Rubik’s Cube® that consumers can play online to create their own sharable personalized photo souvenir at www.RAV4cube.com.
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Scion Owners Fill the Toy Chest for Needy Kids
TORRANCE, Calif., (Oct. 17, 2013) – The line of Scion owners held all the variety of a toy store in their arms. Thousands of action figures, games, trucks, dolls and more were donated to the Toys for Tots Foundation at the annual Scion Night held at Knott’s Scary Farm amusement park, attended by more than 12,500 owners and their guests.
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