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Toyota Surprises SEMA with 850-Horsepower Camry Dragster
TORRANCE, Calif. Nov. 4, 2014 — In drag racing terms, a “sleeper” is a car that looks as innocuous as possible, but has the means to blow the doors off the competition. The attendees at this year’s Specialty Equipment Market Association (SEMA) Show were shocked when emcee Rutledge Wood lifted the Sleeper Camry’s body to reveal a purpose-built dragster putting out over 850 horsepower. The excitement was palpable as crowds of onlookers rushed into the Toyota booth to get a glimpse at the source of the ear-splitting growl that shook Central Hall to its foundation. Toyota’s Sleeper Camry had just revealed its true intentions.
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Celebrity Chef Tim Love Serves Up a Delicious Tundra for SEMA
TORRANCE, Calif., Nov. 3, 2014 — At the annual Specialty Equipment Market Association (SEMA) Show, performance is normally measured in horsepower and torque. Thanks to celebrity chef Tim Love and his build team at Divine 1 Customs, this year’s SEMA can add British thermal units (BTUs) and decibels to the mix. His Tim Love Tundra incorporates an interactive tailgating experience that features a 27” grill putting out 24,000 BTUs as well as a full Rockford Fosgate audio system.
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October 2014 Sales Conference Notes
Toyota Division Group Vice President and General Manager Bill Fay and Lexus Vice President of Sales and Dealer Development Steve Hearne review October 2014 sales.
Read MoreToyota Motor Sales Reports 6.9 Percent Increase in October
TORRANCE, Calif. (November 3, 2014) – Toyota, Scion and Lexus today reported total October 2014 sales results of 180,580 units, an increase of 6.9 percent from October 2013.
