Latest News

Toyota’s Hydrogen-Powered Mirai Fuel Cell Vehicle Drives the Future of Mobility at the 2015 Excellence in Journalism Conference

Toyota’s Hydrogen-Powered Mirai Fuel Cell Vehicle Drives the Future of Mobility at the 2015 Excellence in Journalism Conference

New York, Sept. 17, 2015 -- After a development process spanning more than 20 years, Toyota’s long-awaited hydrogen fuel cell vehicle, the Mirai, will be featured at the Excellence in Journalism (EIJ15) Conference at the Orlando World Center Marriott, Sept. 18-20, in Orlando, Fla. Top news professionals from broadcast, print and digital will have the opportunity to experience the Mirai first hand. The conference is being convened jointly by the Society of Professional Journalists (SPJ), the Radio Television Digital News Association (RTDNA), and the National Association of Hispanic Journalists (NAHJ).
 

Read More

Scion Brings the ‘Weird’ with James Franco and Jaleel White

TORRANCE, Calif. (Sept. 14, 2015) – Scion has always been a little weird. With no-haggle pricing, standard premium features and cars shaped like toasters, Scion has proudly done things differently. Now, actors James Franco, Jaleel White, and an inflatable tube man take the all-new Scion iM and iA for a spin in the brand’s newest ad campaign, titled “Weird, Right?” This is the largest marketing campaign for Scion since the brand’s launch in 2003.

Read More
Buckle Up for Life Dispels Top Five Myths about Car Seats – Just in Time for Child Passenger Safety Week

Buckle Up for Life Dispels Top Five Myths about Car Seats – Just in Time for Child Passenger Safety Week

NEW YORK (Sept. 10, 2015) –  It’s no secret that driving with small children can be full of challenges – from battles over whose turn it is to pick the music to making sure you’re fully stocked with snacks and supplies. But one thing that should not be a puzzle is how to keep them safe. That’s why Buckle Up for Life, the national education program from Toyota and Cincinnati Children’s, is sharing the top five myths and facts on car seats, just in time for Child Passenger Safety Week (September 13-19).

Read More

Email Sign Up

Enter your email address below to sign up for email alerts.

*Indicates Required

Providing your email address will result in receipt of periodic emails from Toyota for the topics selected. You can unsubscribe at any time.