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Driving the Future – Toyota Team Members Get Connected
ANN ARBOR, Mich. (August 22, 2018) —The University of Michigan Transportation Research Institute (UMTRI) and Toyota Motor North America Research & Development (TMNA R&D) welcome Toyota team members and their families as they “Get Connected” in the Ann Arbor Connected Vehicle Test Environment (AACVTE). The AACVTE is the world’s largest connected vehicle test environment for the DSRC 5.9GHz V2X technology and operates throughout the city of Ann Arbor. Led by UMTRI and its partners, the AACVTE builds on the existing deployment, established in 2012.
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Toyota once again named to Fortune magazine’s Change the World list
PLANO, Texas (Aug. 21, 2018) – For the third time in four years Toyota has been named to Fortune magazine’s Change the World List. No other auto company has been named more than once.
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SBP Applies Toyota Training to Aid More Than 21 Nonprofits
Just one day after Hurricane Harvey hit Southeast Texas on Aug. 25, 2017, Toyota pledged $1 million to its long-time nonprofit partner SBP (formerly known as St. Bernard Project) to bring much-needed services to the community. Toyota has supported SBP since it began working to help families rebuild their homes in New Orleans after Hurricane Katrina. The nonprofit Toyota Production System Support Center (TSSC) has helped SBP make its operations more efficient by applying the principles from the Toyota Production System. With Toyota’s assistance, SBP has reduced the number of days it takes to build a house to 60 from 112.
What’s more, SBP has used TPS to train more than 21 nonprofits to be more efficient and effective in their work to help families recover in Southeast Texas. Improving the quality of life in the communities in which we do business is a major goal of Toyota’s philanthropy.
Toyota Launches First Multi-Model Campaign
PLANO, Texas (August 17, 2018) — Toyota’s newest campaign, supporting multiple models, begins airing this week featuring three new TV and digital spots: “Tough as Chuck” starring the one and only Chuck Norris, “Tag” and “So Beautiful.” Also recently launched and part of the multi-model campaign is “The Untameables.”
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Toyota Drivers Victorious in Drift and Trucks
Toyota drivers captured victories in Formula Drift, the NASCAR Camping World Truck Series and the Lucas Oil Midwest Short Course League this weekend as Fredric Aasbø, Brett Moffitt and the father-son duo of CJ and Johnny Greaves continued to add to their win totals this season.
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