Toyota Awards $150,000 in Grants to Mothers of Invention at Newsweek & The Daily Beast’s Third Annual Women in the World Summit in New York

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Grants Given at Summit to Three Leaders Making a Global Difference Celebrate Ingenuity, Creativity and Courage

TORRANCE, Calif. (March 10, 2012) – Toyota has issued three $50,000 grants to women selected as the “Mothers of Invention” at the annual Women in the World summit to reward them for their use of innovation and courage in tackling some of the most pressing problems facing women. Grants were given to Aseneth Andrews, founder of The Catherine Ferguson Academy for Young Women; Talia Leman, founder of; and Jessica O. Matthews and Julia Silverman, inventors of the sOccket and co-founders of Uncharted Play.

The summit, hosted by Tina Brown, editor in chief of Newsweek & The Daily Beast and co-sponsored by Toyota, was held at the David H. Koch Theater at New York’s Lincoln Center, and featured three days of programming and panels aimed at addressing issues facing girls and women worldwide. Summit participants included Secretary of State Hillary Clinton, Angelina Jolie, Meryl Streep, Christiane Amanpour, Diane von Fustenberg, Barbara Walters, Christine Lagarde, Lauren Bush Lauren, Chelsea Clinton and Tina Brown.

“All of these women have made incredible impacts in their communities and the world using innovation and dedication to support causes that are close to their hearts,” said Latondra Newton, Vice President, Toyota Motor North America, Inc. “The change these women have made in thousands of lives simply through their tenacity and belief in change is remarkable. Toyota has always been committed to initiatives that touch communities around the world. This event allows us to show our support in a tangible way to help these women continue the work they’re doing.”

The grants given to the Mothers of Invention by Toyota aim to bring awareness to the women’s innovative programs, as well as help further their objectives and future projects by providing additional funding.

About the Mothers of Invention:

Aseneth Andrews, Principal
Founder, The Catherine Ferguson Academy for Young Women
Andrews founded the school for young mothers more than 20 years ago as a revolutionary experiment in helping young women with children complete their secondary education and ultimately break the cycle of poverty that often besets one generation to the next. The unique school hosts on-site daycare facilities and features a working urban farm, with curricula connected to the farm as are nutrition and business classes since the school sells its produce at the local farmers market. The Catherine Ferguson Academy boasts an impressive rate of 90% graduates, particularly impressive considering Principal Andrews does not allow students to graduate without first securing a place in college.

Talia Leman
At ten years old, Leman saw Hurricane Katrina devastate New Orleans and was moved to organize other kids in her hometown of Waukee, Iowa to start a Halloween trick-or-treat collection of coins for victims in the Gulf Coast. The idea quickly caught on across the country and resulted in millions of dollars raised. Leman, now 17 years old, went on to found, a Web site where teenage social entrepreneurs connect with one another to “develop, manage and accomplish” their goals of helping others. Using the site to raise money and organize efforts, 12 million children in 20 countries have taken on projects that range from building schools in Cambodia to constructing wells in Kenya. Collectively having raised close to 11 million dollars through the site, Leman saw that for every dollar invested in a youth project there is a 200 to 1000 percent return on that investment. Her most recent project is The Big Return, a program that has business leaders underwrite youth-led projects in U.S. communities.

Jessica O. Matthews and Julie Silverman
Inventors of The sOccket, co-founders of Uncharted Play
Invented by Matthews and Silverman, the sOccket harnesses the kinetic energy of the soccer ball during normal game play and stores it for later power needs. After play, small electronic appliances, like an LED lamp, can be plugged into the sOccket. At Uncharted Play, the goal is to convince the masses to “rethink FUNction” by creating solutions to global problems that optimize the functionality of play and inject more joy into each day. For the sOccket, the flagship movement of Uncharted Play, this meant taking a sport loved around the world and harnessing this passion to provide real, environmentally-friendly energy to power electrical appliances like LED lamps, water sterilization devices and mini refrigerators.

About Toyota
Toyota (NYSE:TM) established operations in the United States in 1957 and currently operates 10 manufacturing plants. There are nearly 1,500 Toyota, Lexus and Scion dealerships in the U.S. which sold more than 1.64 million vehicles in 2011. Toyota directly employs nearly 30,000 in the U.S. and its investment here is currently valued at more than $18 billion, including sales and manufacturing operations, research and development, financial services and design. Toyota’s annual purchasing of parts, materials, goods and services from U.S. suppliers totals more than $23 billion.

For more information about Toyota, visit or

About Women in the World summit
Newsweek & The Daily Beast’s Women in the World Summit is centered on vivid journalistic storytelling, featuring inspiring women and men from diverse cultures and backgrounds. From CEOs and world leaders to artists, activists and firebrand dissidents, the summit tells the stories of the courageous and intelligent women who are battling the status quo in their countries, picking up the pieces in the aftermath of war and shattering glass ceilings in every sector.

Sona Iliffe-Moon
Toyota Motor Sales, U.S.A., Inc.
[email protected]
(310) 468-6721

Shand Spencer
Saatchi LA for Toyota
[email protected]
(310) 214-6362


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