Latest News
Toyota and National Center for Family Literacy Launch $10 Million Initiative
Louisville, Ky. – May 13, 2013 – Toyota and the National Center for Family Literacy (NCFL) are launching Toyota Family Learning, a six-year initiative that will create a new model for literacy by expanding it beyond the walls of the classroom and into homes and communities.
Read MoreToyota Partners with EVSC to Improve Annual Collection of 14,000 Netbooks
EVANSVILLE, Ind., May 10, 2013 – Janit Market is pleased she can continue teaching her English classes at Central High School with only a brief interruption when student netbooks are collected this year. She’s also confident that because collections are more efficient, the distribution of netbooks next school year will be much more successful – the goal being to deliver a computer to each student on time.
Read MoreToyota Awards Scholarships to 20 Asian Pacific Islander Students from Southern California
TORRANCE, Calif. (May 8, 2013) – Toyota Motor Sales (TMS), U.S.A., Inc. awarded scholarships to 20 Asian Pacific Islander American (APIA) students from the STEM (science, technology, engineering, and math) disciplines at its second annual awards dinner and reception at the Toyota Automotive Museum on Tuesday, May 7, 2013.
Read MoreScion Announces Pricing for Limited Production Scion 10 Series, New 2014 tC and iQ
TORRANCE, Calif., (May 8, 2013) – Scion today announced manufacturer’s suggested retail prices (MSRP) for its new limited production Scion 10 Series, the 2014 tC and the 2014 iQ. The Scion 10 Series includes special enhancements to the new tC and iQ as well as to the 2013 models of the xD, xB and FR-S in celebration of the brand’s 10th anniversary.
Toyota to Serenade Hispanic Moms for Mother’s Day
TORRANCE, Calif. (May 7, 2013) – Flowers, jewelry, brunch and cards are usually par for the course on Mother’s Day. Today, Toyota shared a new way for Hispanic families to show their love and affection for moms everywhere, through a social effort dubbed “Serenata para Mamá” (Serenade a Mom). The initiative, a first-of-its-kind effort, delivers a virtual, personalized e-video serenade and will be hosted on Facebook Toyota Latino, from May 7 - 31.
All-New 2013 Toyota RAV4 SUV Scores Early Sales Surge Thanks to New Styling and In-Cabin Technologies
TORRANCE, Calif., May 6, 2013 – The arrival of the new 2013 next-generation Toyota RAV4 SUV has led to a sales surge for the original crossover SUV that began what is now the fastest growing segment in the auto industry.