Latest News
New IUCN-Toyota partnership to expand knowledge of threats to global biodiversity
Gland, Switzerland, May 10, 2016 -- (IUCN) The International Union for Conservation of Nature (IUCN) and Toyota Motor Corporation (Toyota) today announced a five-year partnership to provide funding to broaden the scope of The IUCN Red List of Threatened Species™. This will significantly increase knowledge on the extinction risk of more than 28,000 species, including many that are key food sources for a significant portion of the global population.
Read MoreToyota Signs Championship Off-Road Racer BJ Baldwin to Multi-Year Sponsorship
LAS VEGAS, Nevada, May 7, 2016— Before a roaring crowd of AMA Supercross fans, Toyota announced its sponsorship of BJ Baldwin, off-road racing superstar and mastermind behind the successful #Recoil video franchise. “Ballistic” BJ, an off-roader who has won the grueling Baja 1000 twice without the assistance of a second driver, will join Toyota’s diverse roster of sponsored athletes and will field a Tundra TRD Pro Trophy Truck in the SCORE International and Best in the Desert (BITD) series.
Read MorePedal to the Medal: Students Chart Course for New Mobility Solutions
Plano, Texas (May 6, 2016) – Meeting neighborhoods’ needs through Mobile Community Centers. Turning car trunks into moving mailboxes. Customizing navigation systems for the blind. These are the innovative concepts from the three finalists in the Next Generation Mobility Challenge, a new competition from Toyota and Net Impact to inspire millennials to develop solutions for critical mobility needs in local communities and around the world.
What makes nuns go ‘Whoopi!’ Give ’em a Toyota Sienna
NEW YORK, May 5, 2016 – Celebrating the 100th anniversary of an order of black nuns, Whoopi Goldberg and ABC’s “The View” teamed up with Toyota today to present a new 2016 Toyota Sienna minivan to the 14 sisters from Harlem. Now that’s a reason to say “Whoopi!”
Read MoreMORE THAN JUST A CAR?More than 150K Owners Think So
Torrance, Calif. -- May 4, 2016 – It’s a bond thicker than motor oil…the love owners have for their cars. And Toyota wants to help them express it.
Read MoreCharging Ahead
ANN ARBOR, Mich. (May 4, 2016) -- For anyone (i.e. everyone) who’s ever panicked when their mobile device chirped, “low battery,” the future could be far less stressful, thanks to the advanced battery research of scientists at the Toyota Research Institute of North America (TRINA). A new breakthrough involving magnesium batteries may soon open the doors for smaller, longer-lasting batteries for everything from cars to cell phones.