Latest News
Toyota International Teacher Program Sends U.S. Educators to Galapagos for Eco Study Tour
Focused on enhancing environmental stewardship and international learning in schools, Toyota Motor Sales, U.S.A., Inc. (TMS) will send 24 U.S. teachers to Galapagos, Nov. 20 ? Dec. 4, 2010, through the Toyota International Teacher Program.
Read MoreAutomotive History on Display at New Toyota USA Automobile Museum
The Toyota USA Automobile Museum marked its “Grand Re-Opening” here today, with more than 100 models on display at its new, expanded facility.
Read More2010 SEMA Show: Toyota Prius C&A Custom Concept
The Prius C&A Custom Concept vehicle was developed by the Conversions and Accessories group at Toyota Motor Corporation in Japan to demonstrate the unlimited potential for sports car modification on the worlds best-selling hybrid vehicle. The Prius C&A Custom Concept is making its North American debut at the 2010 SEMA Show.
Read More2010 SEMA Show: Toyota Tundra Sportsman
Making its public debut at the 2010 SEMA Show is the ?Tundra Sportsman? concept pickup truck. For this project, Toyota teamed with long-time business partner Bass Pro Shops and their RedHead Pro Hunting Team members to create this unique show truck, inspired by the outdoor tradition of hunting. The ?Tundra Sportsman? serves two roles: It provides an opportunity to push the creative boundaries of truck utility, and through use of the hunting theme, it reminds consumers of how Tundra and Bass Pro Shops complete the outdoor sports experience. This vehicle also boasts numerous vehicle performance upgrades that complement the utility and visual enhancements to maximize vehicle capability.
Read More2010 SEMA Show: Yaris GT-S Club Racer
The Toyota Yaris is well-known as a value-driven sub-compact car with proven reliability and excellent fuel efficiency. It has also proven in past SEMA shows to be very versatile when it comes to customization. The little sub-compact returns to the 2010 SEMA Show, this time proving it can also be converted into a very capable race car.
Read More2010 SEMA Show: Toyota Sienna Swagger Wagon Supreme
Capitalizing on the success of the all-new 2011 Sienna SE and the popularity of the YouTube Swagger Wagon video that has attracted over seven million views, Toyota wanted to further re-examine the role of the minivan and push even harder against the traditional boundaries of the minivan identity. So, together with B.A.D. Company, Toyota has created the Sienna Swagger Wagon Supreme for the 2010 SEMA Show. Even Sienna?s online community of fans was engaged in providing suggestions and making decisions for this special build.
Read More