For 50 years, Toyota Motor North America Research & Development (TMNA R&D) has led engineering for several of the best-selling Toyota vehicles on U.S. roads. Centered in Ann Arbor, Michigan, TMNA R&D is pursuing Toyota’s mission to “Produce Happiness for All” by making life safer, easier and more enjoyable. Teams are now creating both next-generation vehicles and new and advanced mobility concepts that can better move people, goods and information.
PLANO, Texas (Dec.12, 2025) – Toyota Motor North America (TMNA) today announced a strategic investment in FirstElement Fuel, Inc., (FEF) the largest retail hydrogen fueling infrastructure provider in California, with 92 retail fueling positions across 38 locations. TMNA and FEF aim to strengthen infrastructure for today’s fuel […]
Read MoreWITTMANN, Ariz. (Dec. 10, 2025) – Toyota Motor North America (Toyota) today celebrated the completion of new construction and updated offerings at its Arizona Proving Ground. Joined by local government officials during an event, Toyota leaders revealed the enhancements for vehicle and automotive technology testing and development.
Read MorePALO ALTO, Calif., and TOKYO (Sept. 16, 2025) — The Toyota Research Institute (TRI) today released new research showing that behavioral science-based interventions significantly improve electric vehicle (EV) charging habits, helping reduce carbon emissions. The studies, conducted in the U.S. and Japan, tested ChargeMinder, a prototype app developed by TRI’s Human-Centered Artificial Intelligence (HCAI) division, which incorporates insights from behavioral science to improve EV charging behavior.
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