Toyota Helps Give Military Kids Their First Sets of Wheels During Fleet Week New York Bike Assembly

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NEW YORK, May 26, 2017 – As Toyota expands its role from a traditional car company to a mobility company, it looks beyond the automotive space to address the needs of all people, including the brave members of the Armed Forces and their families.
This week, Toyota joined forces with fellow volunteers and members of the Navy, Marine Corps and Coast Guard for the tenth annual Operation That’s My Ride, a USO-sponsored event that helps provide bicycles and tricycles to the children of service members. Operation That’s My Ride is one of numerous Fleet Week events hosted by the USO to ensure sacrifices made by military children are not forgotten.
A team of Toyota volunteers gathered at the USS Kearsarge, a Wasp-class amphibious assault ship docked at the Manhattan Cruise Terminal on the Hudson River, to assemble bikes alongside service members. Together, with about 200 other volunteers, the team spent three hours assembling several hundred bikes for boys and girls aged two to eight. The bikes will be delivered to military families across the country with a helmet and safety equipment.
Now in its 29th year, Fleet Week New York is a weeklong celebration of the sea services. It is an unparalleled opportunity for the citizens of New York and the surrounding tri-state area to meet sailors, Marines and coast guardsmen, and to witness firsthand the latest capabilities of today's maritime services. Nearly 5,000 service members are expected to participate this year.

About Toyota
Toyota (NYSE:TM) has been a part of the cultural fabric in the U.S. and North America for 60 years, and is committed to advancing sustainable, next-generation mobility through our Toyota and Lexus brands. During that time, Toyota has created a tremendous value chain as our teams have contributed to world-class design, engineering, and assembly of more than 33 million cars and trucks in North America, where we operate 14 manufacturing plants (10 in the U.S.) and directly employ more than 46,000 people (more than 36,000 in the U.S.).  Our 1,800 North American dealerships (nearly 1,500 in the U.S.) sold almost 2.7 million cars and trucks (2.45 million in the U.S.) in 2016 – and about 85 percent of all Toyota vehicles sold over the past 15 years are still on the road today.  
Toyota partners with community, civic, academic, and governmental organizations to address our society’s most pressing mobility challenges. We share company resources and extensive know-how to support non-profits to help expand their ability to assist more people move more places. For more information about Toyota, visit  

Corey Proffitt
East Coast Communications Manager
Toyota Motor North America
[email protected]
John Tucker
Jackson Spalding for Toyota
[email protected]


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