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New Prius Experience App Now Available From App Store
Toyota Motor Sales (TMS), USA, Inc., along with its advertising agency Saatchi & Saatchi LA, today announced The Prius Experience App is available for free from the App Store. The Prius Experience App has four modes to help educate and entertain iPhone? users interested in learning more about the EPA-rated 50 MPG 2010 Toyota Prius hybrid.
Read MoreToyota, Lexus Applaud ‘Green’ Entertainment at 20th Anniversary Environmental Media Awards
Toyota and Lexus are proud to be presenting sponsors of the 20th anniversary Environmental Media Awards. This star-studded gala salutes the creative teams behind music, film and television productions that raise public awareness of environmental issues by incorporating environmental messages in their work and ?greening? their operations. This year?s nominees include feature films such as The Day the Earth Stood Still and TV programs such as Grey?s Anatomy and The Simpsons.
Read MoreOur Point of View: Toyota Supports Economy-Wide Reductions of Greenhouse Gases
by Josephine S. Cooper
Recently, you may have seen some reports or emails critical of Toyota's membership in the U.S. Chamber of Commerce in light of the Chamber's position on reducing greenhouse gases. We want to set the record... Read MoreToyota First Automotive Manufacturer to Participate in SmartGridCity Project
Toyota Motor Sales (TMS), U.S.A., Inc. announced today that it will place ten Prius plug-in hybrid electric vehicles (PHV) with Xcel Energy’s SmartGridCity™ project in Boulder, Colorado. The vehicles will be the focus of an interdisciplinary research project coordinated by the University of Colorado at Boulder Renewable and Sustainable Energy Institute (RASEI), a new joint venture between the U.S. Department of Energy’s National Renewable Energy Laboratory (NREL) and the University of Colorado at Boulder.
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Toyota Launches Highlander Production in Indiana
Production of the Highlander sport utility vehicle, Toyota?s 12th North American-built model, began today at the company?s plant in Princeton, Indiana. The $450 million investment is part of the adjustments Toyota began last year in order to better utilize manufacturing capacity.
Read MoreTree Campus USA Program Going Strong in Second Year; Arbor Day Foundation Holding Five Tree-Planting Events to Celebrate
As part of its one-year anniversary celebration of the official launch of the Tree Campus USA program, the Arbor Day Foundation and Toyota will plant trees on five college campuses across the United States this fall.
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