Toyota New Product Showcase

Toyota New Product Showcase News

Product

Live Legendary with the All-New 2023 Sequoia Full-Size SUV

June 08, 2022

PLANO, Texas (June 8, 2022) – The all-new 2023 Toyota Sequoia lives up to its powerful and legendary namesake, thanks to a head-turning new look, luxurious comfort, impressive technology and the perfect blend of performance and efficiency. Coupled with Toyota’s long-lasting quality, durability and reliability, the three-row SUV is sure to stand tall in the large-size SUV segment when it hits dealerships at the end of the summer with a Manufacturer’s Suggested Retail Pricing (MSRP) starting at $58,300.

Product

Toyota Celebrates the Pure Sports Car with 2023 GR86 10th Anniversary Special Edition

June 01, 2022

PLANO, Texas (June 1, 2022) – Toyota is celebrating the pure fun of sports car driving with a limited-edition GR86 for 2023. The second-generation GR86, introduced for 2022, made headlines with a significant jump in power over the first-gen model, along with a more stirring design and tighter handling, all while keeping weight low and the price affordable.

Product

Toyota’s GR Cup Set to Debut Under SRO Banner in 2023

June 01, 2022

PLANO, Texas (June 1, 2022) – Earlier this spring, Toyota Gazoo Racing North America (TGRNA) announced the formation of the GR Cup, Toyota’s all-new single make racing series. Beginning with the 2023 season, the GR Cup will be sanctioned by SRO America, the established leader in GT racing for the past 30 years. The GR Cup will offer affordable competition in 14 events over seven prestigious circuits across the United States. This new racing series will help reinforce and validate the track inspired engineering bred into every Toyota GR vehicle.

Product

REVEALED: First-Ever 2023 Toyota Corolla Cross Hybrid

June 01, 2022

PLANO, Texas (June 1, 2022) – Toyota is expanding the Corolla Cross family by adding a healthy helping of performance and efficiency to an already incredible package. Based on the ever-popular Corolla sedan, the all-new 2023 Corolla Cross Hybrid made its U.S. debut today, to provide even more options for entry SUV customers. The all-new 2023 Corolla Cross Hybrid, along with the gas model launched in 2021, will be assembled in the U.S. at the new Mazda Toyota Manufacturing plant in Huntsville, Alabama – a brand new facility that will have the capacity to roll out up to 150,000 Corolla Cross vehicles per year.

Product

Toyota Boosts 2023 Corolla with Four New Hybrid Models, AWD, New Multimedia and Safety Tech, and Freshened Styling

June 01, 2022

PLANO, Texas (June 1, 2022) – The Toyota Corolla rolls into 2023 a changed car, and customers are bound to love what they see and drive. The line expands with four new Hybrid grades, including a more powerful hybrid system and available all-wheel drive.

Product

Toyota GR Corolla Goes Wild with MORIZO Edition

June 01, 2022

PLANO, Texas (June 1, 2022) – How does TOYOTA GAZOO Racing squeeze even more excitement into the ultra-hot GR Corolla? Like any enthusiasts, they take it to the garage and figure out how to add power, reduce weight and enhance handling – all while keeping an eye on building a car that’s ready to jump from the street to the track. Then, after tweaking, testing and re-testing, they come away with a GR Corolla that can carry only one name: GR Corolla MORIZO Edition.

Product

2023 Toyota RAV4 Hybrid Goes Off-Roading with New Woodland Edition

May 31, 2022

PLANO, Texas (May 31, 2022)  – Toyota is taking the RAV4 Hybrid to a whole new level of adventure with the new 2023 Woodland Edition. Equipped with everything needed for an outdoor excursion, the RAV4 Hybrid Woodland Edition is the first hybrid off-road special edition SUV for the brand.

Innovation

Toyota Connected ‘Cabin Awareness’ Concept Uses New Tech to Detect Occupants

May 31, 2022

PLANO, Texas (May 31, 2022) – Toyota Connected North America (TCNA), an independent software and innovation center of excellence, today introduced its Cabin Awareness concept technology that uses millimeter-wave, high-resolution 4D imaging radar to help detect occupants (including certain pets) in cars and has the potential to detect them if ever they’re left behind.

Product

Toyota 4Runner Celebrates Historic Run with 40th Anniversary Special Edition

May 24, 2022

PLANO, Texas (May 24, 2022) – Forty candles. The “big four-0.” The Toyota 4Runner will reach the 40-year mark with the 2023 model year… and, to celebrate, Toyota is offering a distinctive 4WD-only 2023 4Runner 40th Anniversary Special Edition. Appropriately, Toyota will make 4,040 of these special editions available for the U.S. market. Over the past four decades, 4Runner has amassed more than 4 million cumulative sales while carving out its place as the ready-for-anything SUV that’s equally at home on pavement or trail.

Product

Toyota Marks 25th Anniversary of Sienna with Special Limited Edition

May 19, 2022

PLANO, Texas (May 19, 2022) – The 2023 Toyota Sienna marks the model’s first quarter-century of success and celebrates with a limited-availability 25th Anniversary Edition. Based on the sport-infused XSE grade, the special model gains additional luxury cabin features from the Limited grade and adds exclusive exterior and interior trim. Toyota will build just 2,525 of these models for the U.S., making this a “gotta have it” minivan.

2023 Toyota Highlander