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Prime Mover: Toyota Maxes Out Tech and Style in the World’s Best-Selling Hybrid to Create the 2017 Prius Prime
Prime mover. Prime cut. Prime minister. Prime attraction. And for Trekkers, there’s the Prime Directive. “Prime” means best or top, and so it was a natural to use it for the most technologically advanced, best-equipped Toyota Prius in the model’s nearly two-decade global history. The 2017 Prius Prime represents the pinnacle of efficiency and technology for the new- generation Prius, with a new dual-motor hybrid powertrain with a remarkable 2017 EPA-estimated 133 MPGe (miles per gallon equivalent), the highest rating in the industry among all vehicles.
Read MoreSeptember 2016 Sales Conference Notes
Toyota Division Group Vice President and General Manager Bill Fay and Lexus Division Group Manager, Sales Operations Blake Sturrock discuss September 2016 Sales on October 3, 2016.
Read MoreToyota Motor Sales Reports September 2016 Sales
TORRANCE, Calif. (October 3, 2016) – Toyota Motor Sales (TMS), U.S.A., Inc., today reported September 2016 sales of 197,260 units, an increase of 1.5 percent from September 2015 on a volume basis. With the same amount of selling days in September 2016 compared to September 2015, sales were up 1.5 percent on a daily selling rate (DSR) basis.
Toyota to Launch Sales of ‘Kirobo Mini’
Toyota City, Japan, October 3, 2016 --Toyota Motor Corporation plans to launch sales of its compact and cuddlesome "Kirobo Mini" communication partner through Toyota vehicle dealers across Japan in 2017. The nationwide rollout will be preceded by presales at designated dealers in Tokyo and Aichi Prefecture this winter, for which advanced orders will be taken online. Kiboro Mini is tentatively priced at 39,800 yen (excluding tax).
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