Latest News
Battle of the Builders® Top 21 Includes Two Toyota Extreme Builds
TORRANCE, Calif., Nov. 1, 2016 -- Out of over 200 entries, two of Toyota’s 2016 “Extreme” builds were honored among the Top 21 overall entries in the third annual SEMA Battle of the Builders® competition at the 2016 Specialty Equipment Market Association (SEMA) Show.
Read MoreToyota’s Tacoma TRD Pro Race Truck Revealed at SEMA
TORRANCE, Calif., (November 1, 2016)—In 1979, Toyota decided that off-road racing was a good way to demonstrate the durability of its trucks. Today, the newest addition to Toyota’s TRD collection, the Tacoma TRD Pro Race Truck debuts as a key showpiece at TOYOTA’s booth at the 2016 Specialty Equipment Market Association (SEMA) Show.
Read MoreToyota Motorsport GmbH GT86 CS-Cup Imported to US for SEMA
TORRANCE, Calif., (November 1, 2016)—Toyota unveiled the Toyota Motorsport GmbH GT86 CS-Cup Series for the first time at the OEM’s booth at the 2016 Specialty Equipment Market Association (SEMA) Show.
Read MoreToyota Goes to the Extreme with SEMA 2016 Builds
TORRANCE, Calif., (November 1, 2016)—Today Toyota revealed an unprecedented suite of 30 vehicles on display at the 2016 Specialty Equipment Market Association (SEMA) Show. Toyota selected each vehicle to either honor the past, explore the present or reveal the extreme—and in some extreme cases, all three of these elements come into play. There is even a special display honoring Corolla’s 50 years.
Read MoreToyota Taps Top Builders to Build Extreme Vehicles for SEMA Battle of the Builders
TORRANCE, Calif., (November 1, 2016)—Four of Toyota’s 2016 “Extreme” builds are among the vehicles taking center stage in the third annual SEMA Battle of the Builders® competition at the 2016 Specialty Equipment Market Association (SEMA) Show.
Read MoreToyota Unveils XTREME Corolla at SEMA 2016
TORRANCE, Calif., (November 1, 2016)—Globally, Toyota sells approximately 1.5 million Corollas a year, but the world has never seen anything like the one-of-a-kind XTREME Corolla unveiled during Toyota’s press conference this morning at the 2016 Specialty Equipment Market Association (SEMA) Show.
Read More