Toyota Motor Sales Reports 1.8 Percent April Sales Increase

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  • Toyota division was no 1 brand in April
  • RAV4 and Highlander post double-digit gains
  • Lexus up nearly 12 percent 

April 2015 Sales Chart
April 2015 Sales Conference Call (Audio Clip)

TORRANCE, Calif. (May 1, 2015) – Toyota Motor Sales (TMS), U.S.A., Inc., today reported April 2015 sales of 203,329 units, an increase of 1.8 percent from April 2014 on a volume basis.  With the same amount of selling days in April 2015 and April 2014, sales were up 1.8 percent on a daily selling rate (DSR) basis. 
Toyota division posted April 2015 sales of 177,453 units, up 0.5 percent on a volume basis and 0.5 percent on a DSR basis.   
“Light truck sales have carried the auto industry to its best start in 15 years,” said Bill Fay, Toyota division group vice president and general manager. “The demand for crossover SUVs is off the charts and both the RAV4 and Highlander set April records.”
Lexus posted sales of 25,876 units, up 11.7 percent from April 2014 on a volume basis and 11.7 percent on a DSR basis. 
“Lexus is off to its best start ever,” said Jeff Bracken, Lexus group vice president and general manager.  “We’re bullish on the industry as we head into the summer selling season and that goes double for the luxury segment.”
April 2015 Highlights:

  • Camry is volume leader with sales of 34,066 units
  • Corolla up over 10 percent
  • Toyota Light trucks up 8 percent
  • RAV4 up almost 22 percent; posted sales of 22,914 units
  • 4Runner up 18 percent
  • Tacoma up 12.9 percent
  • Tundra up 4.5 percent, posted sales of 10,681 units
  • Lexus luxury utility vehicles up 23.5 percent
  • NX posted sales of 3,421 units
  • GX up 19 percent

*Note:  Unless otherwise stated, all figures reflect unadjusted raw sales volume

About Toyota
Toyota (NYSE:TM), the world's top automaker and creator of the Prius, is committed to building vehicles for the way people live through our Toyota, Lexus and Scion brands. Over the past 50 years, we’ve built more than 25 million cars and trucks in North America, where we operate 14 manufacturing plants (10 in the U.S.) and directly employ more than 40,000 people (more than 32,000 in the U.S.). Our 1,800 North American dealerships (1,500 in the U.S.) sold more than 2.5 million cars and trucks (more than 2.2 million in the U.S.) in 2013 – and about 80 percent of all Toyota vehicles sold over the past 20 years are still on the road today.
Toyota partners with philanthropic organizations across the country, with a focus on education, safety and the environment. As part of this commitment, we share the company’s extensive know-how garnered from building great cars and trucks to help community organizations and other nonprofits expand their ability to do good. For more information about Toyota, visit

Toyota Business Communications
Toni Honsowetz (310) 468-4291
Amanda Rice (310) 468-1745

Lexus Public Relations    
Moe Durand (310) 468-1601


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