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World Debut of Scion Concept Car at L.A. Auto Show
TORRANCE, Calif. (Oct. 6, 2015) – Following the recent introduction of the Scion iM 5-door hatchback and the sporty Scion iA sedan, the youth division of Toyota is preparing to further expand its lineup with a third all-new vehicle. The world debut of the next Scion concept will take place at the Los Angeles Auto Show, Nov. 18-19, 2015.
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Toyota Gets Down and Dirty in Action-Packed Marketing Campaign for the All-New 2016 Tacoma
TORRANCE, Calif., Oct. 5, 2015 – If your heart doesn’t beat a little faster after watching the all-new Toyota Tacoma broadcast spots, you might want to check your pulse.
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Watch the Mirai Fly
While the Toyota Mirai cannot literally fly, it is flying off the virtual shelf!
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Teens Steer the Conversation to Promote Safe Driving
New York, (Oct. 1, 2015) – Today’s teens are digital natives who, on average, send over 100 textsi and watch 1.15 hours of online videos a day.ii That’s why Toyota TeenDrive365 is launching two defensive driving campaigns that harness teens’ love of texting and online videos:
Read MoreSeptember 2015 Sales Conference Notes
Toyota Division Group Vice President and General Manager Bill Fay and Lexus Division Group Vice President and General Manager Jeff Bracken review September 2015 sales.
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