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Toyota’s New Exhaust Purifying Catalyst Reduces Precious Metal Usage by 20 Percent

Toyota’s New Exhaust Purifying Catalyst Reduces Precious Metal Usage by 20 Percent

Toyota City, Japan, February 22, 2017 -- Toyota Motor Corporation announces the commercial availability of a new, smaller catalyst that uses 20 percent less precious metal in approximately 20 percent less volume, while maintaining the same exhaust gas purification performance. The design is the world’s first integrally-molded Flow Adjustable Design Cell (FLAD®) substrate, with a different cell cross-sectional area at the inner portion compared to that at the outer portion. Innovative design and manufacturing technologies have allowed for the mass production of the new catalyst, which will gradually be installed in new vehicle models, starting from the Lexus LC500h later this year.

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Toyota and Shell One Step Closer to a Hydrogen Refueling Network in California

Torrance, Calif., February 20, 2017 -- On February 17, The California Energy Commission (CEC) posted a Notice of Proposed Award (NOPA) outlining subsidies to support hydrogen refueling infrastructure in California. Shell, in partnership with Toyota, will be considered for the installation of hydrogen refueling equipment into seven retail stations in the state of California and an award of $16,362,500 to develop those stations.  

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Toyota Global Hybrids Sales Surpass 10 Million

Toyota Global Hybrids Sales Surpass 10 Million

Plano, Texas (February 13, 2017) – Toyota announced today that it has achieved more than 10 million cumulative units of hybrid vehicle (HV) sales, including plug-in hybrids, as of January 31. The latest milestone was achieved just nine months after total sales reached 9 million units at the end of April 2016.

Toyota Motor North America also saw its sales of hybrids and plug-in hybrids reach a cumulative total, exceeding three million units as of December 31, 2016.

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Rally RAV4 Comes out of Gate Strong with Win at Perce Neige

Rally RAV4 Comes out of Gate Strong with Win at Perce Neige

Torrance, Calif., Feb. 7, 2017— After more than 140 brutal stage miles, Ryan Millen and co-driver Rhianon Gelsomino took their RAV4 to the top step of the podium this past weekend at the Perce Neige Rally. The result was the best possible way to start the season, and it put the pair out front early in the 2WD Class for the newly formed American Rally Association (ARA) championship.

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