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All-New 2019 Toyota RAV4 Breaks the Mold for the Segment It Created
PLANO, Texas (Nov. 20, 2018) The original Toyota RAV4 arrived in the United States 22 years ago, casting the mold for a whole new industry segment, which evolved into the compact crossover SUV.
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Toyota Racing Development Turns Up Heat for Camry and Avalon
PLANO, Texas (Nov. 14, 2018) – Toyota is once again bringing its racing pedigree to the road as it unveils the Camry TRD and Avalon TRD, two sedans with an appetite for curves and a distinct exhaust note bristling with attitude. With aero-enhanced styling by Calty, Toyota’s U.S. design studio, and chassis performance fortified by Toyota Racing Development (TRD), these revved-up Camry and Avalon models are the track-tuned sedans that enthusiasts have been asking for.
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Toyota Builds a Drift Demo Corolla Hatchback
PLANO, Texas, Oct. 30, 2018 — Appearing at Toyota’s 2018 Specialty Equipment Market Association (SEMA) Show display, the Drift Demo 2019 Corolla Hatchback pushes the new car’s limits by adapting it to one of today’s hottest motorsport venues.
Toyota Brings the Ultimate Film Chase Car to SEMA 2018
PLANO, Texas, Oct. 30, 2018 — Appearing at Toyota’s 2018 Specialty Equipment Market Association (SEMA) Show display, the custom 2019 Corolla Hatchback built by Hoonigan is built as a production pursuit vehicle with a high-tech camera arm to capture stunning, movie-quality driving footage. Hoonigan, best known for their “Gymkhana” series of videos featuring stunt driver and rally racer Ken Block, also added a rally racing flair.
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2019 Toyota Corolla Hatchback is ‘Greater Than’
PLANO, Texas (Sept 17, 2018) — “Tablet down, let’s go” says dad as the family preps for the road trip. They pile into their all-new 2019 Toyota Corolla Hatchback and take off on an adventure. Before you know it, the tablet is forgotten, and life takes over . This family is living life “Greater Than” before, and the Corolla Hatchback helped them get there.
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Toyota Celebrates a Sedan Serious About Play: the All-New Avalon
PLANO, Texas (July 9, 2018) — Today Toyota launches a national marketing campaign, titled “Serious Play,” for the all-new 2019 Avalon that dares drivers to experience adventure, spontaneity and playfulness, and reminds all that the thrill of driving is the real prize. The campaign drives home the notion that the completely redesigned Avalon has everything drivers need to get more out of life.
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