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Hey Dad: Happy Father’s Day from Toyota

Hey Dad: Happy Father’s Day from Toyota

TORRANCE, Calif. (June 12, 2015) – The day to celebrate dads is almost here, and Toyota Camry is driving them into the limelight.
 
The Father’s Day campaign, like the “One Bold Choice Leads to Another” marketing campaign for Super Bowl XLIX, uses targeted social media content to share a single, meaningful message. The new effort also features an experiential element nestled within one of Southern California’s top tourist locations.

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Toyota Breaks Ground on Expansion in Michigan at Toyota Technical Center

Toyota Breaks Ground on Expansion in Michigan at Toyota Technical Center

ANN ARBOR, Mich. (June 11, 2015) – With the push of a plow by a 2015 Tundra TRD Pro, Toyota officially broke ground today on the expansion of the Toyota Technical Center (TTC) in Michigan. The ceremony at Toyota’s campus in York Township marks the first visible step toward its growing investment and employment in the state while strengthening its North American research and development operations.

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Petroleum Past Helps Fuel Hydrogen Future

TORRANCE, Calif. (June 3, 2015) – A creek, a little high school chemistry, and a former oil boom town open to a hydrogen-fueled future. This is the story of “Fueled by Oil Creek,” the second online video in Toyota’s multi-part “Fueled by Everything” series aimed at highlighting renewable sources of hydrogen fuel, leading up to launch of the 2016 Toyota Mirai.

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