Scion and Baker Skateboards Bring Fans on a California Road Trip in New Video

Torrance, Calif., Jan. 11, 2016 – Baker Skateboards, under its partnership with Scion, hit the road in a brand new iM and iA for a demo at their favorite park in San Francisco. They stopped along the way not only to shred a few local spots, but to ride along with professional drift racer Ken Gushi in a Scion FR-S release series 1.0. Watch the video here: https://www.scion.com

Scion sponsored Baker’s national tour earlier this year, and will release an EP of Baker’s favorite tunes early in 2016. Two of the songs from the EP are featured in the videos released today.

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About Baker Skateboards:
Baker Skateboards was founded in 2000 by professional skateboarder Andrew Reynolds. The brand has stayed true to its core roots as an independently owned and skater-run company, sponsoring some of the best professional and amateur skateboarders in the world. For more information on Baker, follow them on Instagram: @bakerskateboards

About Scion
Scion continues to be the test laboratory division for Toyota Motor Sales (TMS), U.S.A., Inc. From its start in 2003, Scion’s goal was to offer products and processes that stand apart from the crowd. Scion offers distinctive vehicles that reflect owners’ passions with a model line-up that includes the all-new iM five-door hatchback, the all-new iA sports sedan, the tC sports coupe, and the FR-S rear-wheel drive sports car. The distinctively styled C-HR Concept debuted in November 2015 and the production version will be shown this year. Scion also appeals to a youthful audience by offering a simple, no-haggle buying experience and by engaging with potential customers in meaningful and creative ways. For more information, visit www.scion.com.

Geoff Sawyer
Beyond Marketing Group
[email protected]
(949) 660-7972 x.18