PLANO, Texas (April 1, 2024) – Since its bold redesign in 2023, the Toyota Prius has been turning heads and earning high praise with its sporty exterior styling and sleek silhouette. This most recent award is a great honor for […]
Read MorePLANO, Texas (Jan. 25, 2024) – With its innovative engineering, sleek design and luxury interior loaded with advanced technology for an incredibly interactive drive, the 2024 Toyota Mirai consistently delivers an exciting ride. In its second generation, the Mirai provides an […]
Read MorePONTIAC, Mich., Jan. 8, 2024 – Since the unveiling and subsequent launch, the all-new Toyota Prius/Prius Prime has earned high praise and accolades throughout the auto industry. The vehicle responsible for starting the hybrid revolution nearly 25 years ago earned one of the most coveted awards in the automotive sector – the 2024 North American Car of the Year.
Read MoreSince its founding in 1973, Toyota has been at the forefront of creative automotive innovation. Thanks to the talented masterminds at Toyota’s design studios in California and Michigan, many of the company’s iconic and pioneering designs have ushered in a […]
Read MoreLOS ANGELES (Nov. 16, 2023) – Toyota sets the stage at the Los Angeles Auto Show with two legendary nameplates making their North American auto show debut, the first-ever 2025 Toyota Crown Signia crossover SUV and ninth-generation 2025 Toyota Camry. These […]
Read MorePLANO, Texas and CARSON CITY, Nev. (Nov. 16, 2023) – Progressing closer to the goal of battery ecosystem circularity, Toyota Motor North America (TMNA) and Redwood Materials announce an expanded recycling agreement that aims to create pathways for automotive batteries […]
Read MoreLOS ANGELES, Calif (Nov. 16, 2023) – Today, MotorTrend named the 2024 Toyota Prius as the 2024 Car of the Year during the Los Angeles International Auto Show. This marks the second time that the Prius has won the award – the first being in 2004. The Toyota Camry also received top honors in 2007.
Read MoreBeyond Zero is Toyota’s vision to reach carbon neutrality with its products, services and operations; and go beyond as we find new ways to make a positive impact on the planet and society. It serves as the unifying rallying cry […]
Read MorePLANO, Texas (Oct. 25, 2023) – The 2024 Prius Prime is the versatile Plug-in Hybrid Electric Vehicle (PHEV) that’s made for life on the go. Available in SE, XSE, and XSE Premium grades, it’s capable of handling most daily commutes, […]
Read MoreThis year, CALTY Design Research celebrates its 50th year of rich vehicle design history. Since its first designers set up shop in California, Calty has become a premier center of design creativity and innovation for Toyota and Lexus. Following the […]
Read More
Enter your email address below to sign up for email alerts.
*Indicates Required
All materials on this site are for editorial use only. The use of these materials for advertising, marketing or any other commercial purpose is prohibited. They may be cropped but not otherwise modified. To download these materials, you must agree to abide by these terms.
I agree to the terms
Email Sign Up
Cart
