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Driven by People, Powering the Future
GEORGETOWN, Ky. (March 23, 2026) — It was 1986. Bon Jovi and Madonna filled the airwaves. Halley’s Comet whizzed overhead, and the Chicago Bears shuffled their way to a championship. Toyota also took a bold new step into U.S. operations, as it broke ground in Kentucky and set the stage for millions of vehicles rolling off the line, starting with the Toyota Camry sedan.
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Toyota Celebrates Team Toyota Athletes, including Andrew Kurka and Oksana Masters for Their Recent Achievements at the Highest Levels of Global Competition
PLANO, Texas (March 20, 2026) — Toyota celebrates Team Toyota athletes Andrew Kurka and Okana Masters for their recent success on the global sports stage, alongside the continued achievements of its full roster of Team Toyota winter athletes and U.S. Ski & Snowboard ambassadors during the 2026 season.
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Toyota Tennessee Donates $100,000 for STEM Education in Jackson-Madison County
JACKSON, Tenn. (March 11, 2026) – Spend a few minutes talking with Nyla Sanchez, a seventh grader at Malesus STEM Innovation Center, and it is easy to see how students benefit from hands-on learning. In her middle school classroom, the […]
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Toyota and Acclaimed Latin Grammy Winning Pop Star Ela Taubert Wrap Successful U.S. Tour Partnership with a Final Performance in Las Vegas
PLANO, TEXAS (March 4, 2026) – Toyota and Colombian singer-songwriter, ELA Taubert, wrapped a successful partnership during the recent U.S. leg of her tour, “Preguntas a las 11:11”, with an intimate pop-up show in Las Vegas, Nevada. Thousands of fans delighted in the singer’s lyrical music during tour stops in major cities including Los Angeles and New York. To mark the finale, Ela and Toyota invited fans to vote on the city where they wanted her to perform and the overwhelming number of votes were cast for Las Vegas.
Read MoreToyota Honors the Lasting Impact of Jessie Diggins and Louie Vito and Celebrates All Team Toyota Winter Athletes and Athlete Ambassadors for Recent Achievements at the Highest Levels of Global Competition
PLANO, Texas (Feb. 26, 2026) — Toyota honors Team Toyota athletes Jessie Diggins and Louie Vito as they announce their retirement from elite competition and prepare to close careers defined by leadership, longevity and excellence that reshaped their sports. Toyota also proudly celebrates the continued achievements of its full roster of Team Toyota winter athletes and U.S. Ski & Snowboard ambassadors throughout the 2026 season.
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Toyota and Lexus Introduce Treehouse to Simplify Customers’ Home EV Charger Installation
PLANO, Texas, and SAN FRANCISCO (Feb. 23, 2026) – The moment you sign the paperwork on your 2026 Toyota or Lexus battery electric vehicle (BEV) or plug-in hybrid vehicle (PHEV), the next question becomes clear: how do you want to charge it?
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