New Clean Assist Program Allows Carbon Free Charging for Toyota Plug In Owners in California

New Clean Assist Program Allows Carbon Free Charging for Toyota Plug In Owners in California

PLANO, Texas (May 20, 2021) – Reducing your carbon footprint has never been easier, or less expensive, thanks to the new Clean Assist program from Toyota. Clean Assist allows eligible owners of the  Prius Prime or RAV4 Prime in California to offset their vehicle charging with 100% renewable energy no matter where the vehicles are plugged in. And there’s no cost to participate in program.

Read More
Toyota’s Path to Carbon Neutrality

Toyota’s Path to Carbon Neutrality

PLANO, Texas (May 12, 2021) – Toyota is on the path to an electrified future and the company is committed to making battery electric vehicles (BEVs) a key part of its lineup. Earlier this year, Lexus unveiled the LF-Z, a conceptual look at the future of BEVs in the luxury segment. That was followed by the debut of the Toyota bZ4X concept, a battery electric SUV that will go into production in 2022.

Read More
Paving the Way for an Electrified Future

Paving the Way for an Electrified Future

One of the questions I’m frequently asked is, “When will electric vehicles become mainstream?” to which I reply, “They already are.” The electrification of automobiles is arguably the greatest force transforming our industry. Appearing as early as the 1800’s, electricity […]

Read More

Email Sign Up

Enter your email address below to sign up for email alerts.

*Indicates Required