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All-New Toyota Highlander Goes Wherever It’s Needed in 2020 Big Game Ad
PLANO, Texas (February 1, 2020) – From aliens and adventure to wild west outlaws, Toyota brings the action to this year’s Big Game to spotlight the all-new 2020 Toyota Highlander. In the spot, titled “Heroes”, actress Cobie Smulders is behind the wheel of the powerful SUV in the role of action hero and mother, as she rescues a cast of characters in familiar movie moments.
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Toyota Announces Sponsorship of Major League Fishing and Fishing League Worldwide
PLANO, Texas (January 29, 2020) – Toyota Motor North America (TMNA) announced today a formal sponsorship of Major League Fishing (MLF), professional bass fishing’s newest premier tournament organization, and home to Team Toyota professional anglers Mike Iaconelli, Terry Scroggins, Kevin VanDam, and Jacob Wheeler. The partnership includes Fishing League Worldwide (FLW), the world’s largest tournament-fishing organization, as title sponsor of the Toyota Series.
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Follow the Trail to Chicago
PLANO, Texas (January 28, 2020) – The forecast for the Windy City looks sporty and outdoorsy, with a touch of nocturnal mischief as Toyota debuts new variants to the portfolio. Join us for the Toyota Press Conference on Thursday, February 6, at 10:30 a.m. CST during the 2020 Chicago Auto Show.
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The All-New 2020 Toyota Highlander and New Fuel-Efficient Vehicles Showcased at the Washington Auto Show
WASHINGTON (Jan. 23, 2020) – Toyota’s 2020 Highlander and new fuel-efficient vehicles, the 2021 Mirai and 2021 RAV4 Prime will make their appearance at the Washington Auto Show, held January 24 – February 2 at the Walter E. Washington Convention […]
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Connected Technologies Basra promoted to Group Vice President
PLANO, Texas (January 21, 2020) – Steve Basra has been promoted to Group Vice President, Connected Technologies at Toyota Motor North America (TMNA), effective January 2020. He will continue to report to Zack Hicks, Executive Vice President, Digital Transformation & Mobility and Chief Digital Officer.
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Toyota Named Number 1 Motor Vehicle Company on Fortune Magazine’s 2020 “World’s Most Admired” List
PLANO, Texas (Jan. 21, 2020) – Toyota was ranked the No. 1 motor vehicle company for the sixth consecutive year on Fortune Magazine’s 2020 “World’s Most Admired Companies” annual ranking. Fortune also recognized Toyota as No. 30 among the Top 50 “All-Star” companies surveyed, which included companies from various industries.
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