For 50 years, Toyota’s CALTY Design Research (Calty) studio has produced groundbreaking vehicle designs for the Toyota and Lexus brands. The team’s creativity and enduring ingenuity is responsible for bringing countless iconic and historic innovations to market.
From trailblazing fuel-efficient vehicles to racetrack-ready sports cars, the Calty staff have developed designs that have stood the test of time.
They’ve been steadfast and committed to changing the mobility landscape for more than five decades and they’re not letting up. In celebration of their evolution and myriad accomplishments over the years, test (or improve) your knowledge of Calty legendary history.
Hint: these previously published feature stories might help sharpen your Calty knowledge!
- Toyota’s CALTY Design Research: 50 Years of Design and Innovation
- Hidden Gems: A Spotlight on Five Never-Before-Seen Projects from CALTY Design Research
- The CALTY Time Traveler: Four Toyota Vehicles That Defined Their Time
- Full Speed Ahead: Evolution of CALTY’s Sports Cars
- Full Speed Ahead: Evolution of CALTY’s Sports Cars — Part 2
- Behind the Blueprint: The People of CALTY Design Research
True to their innovative spirit, Calty’s creative teams are continually exploring new ways to integrate technology and movement into future mobility solutions. From sports cars to trucks to BEVs, Calty has left an indelible mark on the automotive landscape, showcasing their design prowess and passion for driving excellence.
Originally published March 14, 2024