LOS ANGELES (Nov. 17, 2022) – Toyota is showing up in a big way at this year’s Los Angeles Auto Show with the North American debut of the all-new 2023 Prius and Prius Prime and a glimpse into the future […]
Read MoreLOS ANGELES, Calif. (Nov. 16, 2022) – Twenty-two years ago, a high-tech sedan rolled into U.S. Toyota dealerships and forever changed the automotive industry. The 2001 Prius, Latin for “To Go Before” became the world’s first production hybrid car and ushered in […]
Read MoreLOS ANGELES, Calif. (Nov. 16, 2022) – When the Prius Plug-In concept model was first revealed at the Los Angeles Auto Show back in 2009, few could have seen the important role it would play in the future of mobility. It offered customers a versatile solution with its pure EV or hybrid modes, impeccable MPG and all the tech people expected from a Prius – making it a perfect addition to the third-generation Prius lineup. Fast forward to now, and the automaker is ushering in a new era of the Prius legacy — with the reveal of the 2023 Prius Prime at the 2022 Los Angeles Auto Show.
Read MoreLOS ANGELES, Calif. (Nov. 16, 2022) – The Toyota bZ Compact SUV Concept touched down in Los Angeles, making its world premiere to kick off the exciting opening of the 2022 Los Angeles Auto Show at the LA Convention Center. Already a leader in electrification, the company gave a glimpse of what the future could be with the Toyota bZ Compact SUV, extending the vision under the “Toyota bZ” brand umbrella.
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