Email Sign Up
CartLatest News
Toyota Brings Action and Adventure to SEMA 2024
LAS VEGAS (Nov. 5, 2024) – Toyota returns to the Specialty Equipment Market Association (SEMA) Show with a diverse exhibit that celebrates Toyota adventure for every lifestyle.
Read More
Toyota’s Ultimate Tailgate Tundra Scores with Fans at the 2024 SEMA Show
LAS VEGAS (Nov. 5, 2024) –Toyota made waves at the 2024 SEMA Show with its latest creation, the Ultimate Tailgate Tundra. Drawing inspiration from Toyota’s sponsorship of the National Football League as its Official Automotive Partner, this custom build redefines […]
Read More
Toyota Uncages Suprabird Tribute Honoring NASCAR Legend Richard Petty at 2024 SEMA Show
LAS VEGAS (Nov. 5, 2024) – Toyota proudly unveiled the Suprabird at the 2024 SEMA Show, celebrating its newest ambassador, Richard Petty. Known to fans as “The King,” Petty is a revered figure in NASCAR history, with seven championships and […]
Read More
Toyota Explores Next GEN RAV4 Possibilities with “RAV-X” at the 2024 SEMA Show
LAS VEGAS (Nov. 5, 2024) – Toyota has pushed the boundaries of automotive innovation with the unveiling of the Toyota RAV-X, a radical small crossover concept inspired by the spirit of off-road race vehicles, at the 2024 SEMA Show. The […]
Read More
Joby Aviation and Toyota Accelerate Efforts to Realize Air Mobility
SUSONO, Japan, and SANTA CRUZ, Calif. (Nov. 4, 2024) – Toyota Motor Corporation (Toyota) and Joby Aviation (Joby) came together at Toyota's Higashi-Fuji Technical Center (Shizuoka, Japan) to assert their collective passion and ambition for air mobility in a gathering that included executives from both companies, Akio Toyoda, the chairman of the Toyota Group, and Joby CEO and founder, JoeBen Bevirt, along with Joby's air taxi, an electric vertical takeoff and landing aircraft (eVTOL*).
Read More
Toyota Grand Highlander Adds Hybrid Nightshade Edition and LE Grade for 2025
PLANO, Texas (Nov. 4, 2024) – When Toyota launched the Grand Highlander for the 2024 model year, it set out to build the ultimate family SUV. With spacious three row seating, ample rear cargo room, well-appointed standard comfort, three different powertrain choices, and a head-turning sporty design, it’s a grand candidate for the title. For 2025, Toyota is pleased to announce that even more choices are being added to the Grand Highlander lineup with the addition of a stylish Hybrid Nightshade Edition and value packed LE grade.
Read More