News Releases

Toyota Announces Voluntary Safety Recall of Certain 2006 and 2007 Model Year Highlander Hybrid and RX 400h Vehicles

June 29, 2011
TORRANCE, Calif., June 29, 2011 – Toyota Motor Sales, USA, Inc. (TMS), today announced that it will conduct a voluntary safety recall involving approximately 45,500 Highlander Hybrid and 36,700 Lexus RX 400h vehicles sold in the U.S. No other Toyota or Lexus vehicles are involved.
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Customer FAQs for Toyota RAV4 and Highlander Curtain Shield Airbag Sensor Recall

April 28, 2011
1.    Which models are involved in the recall?
Toyota is recalling approximately 214,000 2007 - 2008 model year Toyota RAV4 and approximately 94,000 2008 model year Highlander and Highlander HV vehicles sold in the U.S. No other vehicles are involved in this recall.

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Toyota Announces Finalists in 100 Cars for Good Program

April 25, 2011
TORRANCE, CALIF. (April 25, 2011) – Toyota today announced the 500 nonprofit organizations selected as finalists in the “100 Cars for Good” program...... more

Toyota Announces Intent to Voluntarily Recall Certain RAV4 and Highlander Vehicles to Replace the Curtain Shield Airbag Sensor Assembly

April 21, 2011
TORRANCE, Calif., April 21, 2011 – Toyota Motor Sales (TMS), U.S.A., Inc., today announced that it intends to conduct a voluntary Safety Recall involving certain 2007 through 2008 model year RAV4 and certain 2008 Highlander and Highlander HV vehicles sold in the United States to replace the airbag sensor assembly. There are approximately 214,000 RAV4 vehicles and approximately 94,000 Highlander and Highlander HV vehicles covered by this Safety Recall.
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Toyota Motor Sales Announces Price Increase for 2011 Toyota, Scion and Lexus Models

March 31, 2011
TORRANCE, Calif., March 31, 2011 - - Toyota Motor Sales (TMS), USA, Inc., announced manufacturer’s suggested retail price (MSRP) increases today for most 2011 Toyota, Scion and Lexus models.... more

Toyota Takes 10 Vincentric 'Best Value in America' Awards Including Best Overall Passenger Car

March 01, 2011
Toyota led all manufacturers with 10 winners in the 7th annual Vincentric’s Best Value in America awards for the 2011 model year.  Toyota’s award total was twice as many as the runner-up brand and represented nearly one-quarter of all awards selected.
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Toyota Invites Chicagoans to Get Down, Dirty With Vehicles at 2011 Chicago Auto Show

February 03, 2011
CHICAGO, Ill., February 3, 2011 – While most automakers will be showcasing their trucks and sport utility vehicles in the carpeted confines of McCormick Place’s convention center, Toyota is providing visitors to the Chicago Auto Show a unique opportunity to experience the handling and capability of its award-winning vehicles in a more fitting, rugged environment.... more

2011 Toyota Highlander Hybrid Product Information

September 23, 2010
2011 Toyota Highlander Hybrid Product Information... more

Toyota Announces Pricing for New 2011 Highlander, Highlander Hybrid, and Pricing Adjustment for 2011 Prius, Venza, and FJ Cruiser

Toyota Announces Pricing for New 2011 Highlander, Highlander Hybrid, and Pricing Adjustment for 2011 Prius, Venza, and FJ Cruiser

September 23, 2010
Toyota Motor Sales (TMS), U.S.A., Inc., announced the introduction of the new 2011 Highlander and Highlander Hybrid mid-size SUV, along with a change on the suggested retail prices (MSRP) for the Prius mid-size hatchback, Venza mid-size crossover, and FJ Cruiser mid-size SUV. The 2011 Highlander models will begin arriving at dealers September 24. The 2011 Venza will arrive at dealers in early October, followed by the Prius and FJ Cruiser in late November.... more

Toyota Highlander Crossover Gets Major Revision for 2011

Toyota Highlander Crossover Gets Major Revision for 2011

September 23, 2010
Toyota has significantly revised its popular Highlander and Highlander Hybrid crossover sport utility vehicles for 2011, giving them enhanced styling, additional standard amenities and new user technology.... more

Toyota Announces Prices for New Highlander Special Edition

November 30, 2009

Toyota Continues Support of Cincinnati Police Department

October 30, 2009
A long-time supporter of the Cincinnati Police Department, Toyota Motor Sales (TMS), U.S.A., Inc. will be helping bolster local law enforcement by providing two, new hybrid sport utility vehicles. The Cincinnati Police Department will soon be adding a pair of Highlander Hybrid SUVs, a vehicle renowned for its fuel efficiency, power and spaciousness.... more

2010 Toyota Technology

September 28, 2009

2010 Toyota Highlander Hybrid Product Information

September 24, 2009

Not All Hybrids Created Equal

July 05, 2009
When gas prices hit an all-time high during the spring/summer of 2008, the popularity of – and chatter about – hybrid vehicles soared. “Hybrid” became the buzz word as Americans looked for ways to cut costs while also being environmentally friendly.... more

Toyota Announces Equipment Safety Recall on Select Vehicles

April 27, 2009
Toyota Motor Sales, USA, Inc. will launch an Equipment Safety Recall with the National Highway Traffic Safety Administration (NHTSA) involving approximately 39,100 Toyota Stainless Steel Exhaust Tip retention Clamps. This optional accessory was designed specifically for 2008 model year Highlander and Highlander HV vehicles sold in the United States.... more

Toyota, Lexus Hybrids Top 1 Million Sales in U.S.

March 11, 2009
Toyota Motor Sales (TMS), USA, Inc., announced today that total combined Toyota and Lexus hybrid vehicle sales in the U.S. have topped the one million mark.... more

How Hybrid Vehicles Work Gas And Electric Combine For Incredible Mileage

September 11, 2008
Mention “hybrid” to people not familiar with current trends in automotive technology and the first thoughts that come to mind might be of some sort of genetically engineered corn that yields more bushels per acre. But in vehicular terms, hybrid refers to a powertrain that combines two different methods of propulsion, each augmenting the other in a way that enhances the strengths and minimizes the shortcomings of each.... more

Hybrid Synergy Drive System Operation

September 11, 2008

Toyota And Lexus Expand Driving Fun And Security With New Vehicle Dynamics Integrated Management System

September 11, 2008
In 2005, the 2006 Toyota Highlander Hybrid opened a window to the future of advanced handling and stability technology with its introduction of the Vehicle Dynamics Integrated Management system (VDIM). Through the intelligent use of the latest technology, VDIM helps to improve handling and driving pleasure, in some of the most challenging conditions. VDIM is standard equipment on most Lexus models and the Toyota Camry Hybrid, and Toyota Highlander Hybrid.... more

2009 Highlander Hybrid Product Information

September 11, 2008

Toyota And Scion Announce Prices On Select 2009 Models

July 25, 2008
Toyota Motor Sales (TMS), U.S.A., Inc., announced new manufacturer's suggested retail prices (MSRP) today for 13 select 2009 Toyota and Scion vehicles. The overall average MSRP for the 13 models increases by $181, or 0.81 percent.... more

Toyota Announces Mid-Year Pricing on Certain Toyota and Lexus Vehicles

May 02, 2008
Toyota Motor Sales (TMS), U.S.A., Inc., announced new manufacturer's suggested retail prices (MSRP) today for certain Toyota and Lexus vehicles, effective mid- to late May 2008.... more

2008 Highlander Hybrid Product Information

April 14, 2008

Highlander Hybrid Synergy Drive System Operation

October 01, 2007
Hybrid Synergy Drive system operation for the Highlander Hybrid.... more

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