News Releases

February 2018 Sales Chart

February 2018 Sales Chart

March 01, 2018

Toyota Motor North America Reports February 2018 Sales

Toyota Motor North America Reports February 2018 Sales

March 01, 2018
PLANO, Texas (March 1, 2018) – Toyota Motor North America (TMNA) today reported February 2018 sales of 182,195 vehicles, an increase of 4.5 percent from February 2017 on a volume basis. With the same amount of selling days in February 2018 compared to February 2017, sales were up 4.5 percent on a daily selling rate (DSR) basis. 
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Toyotas Flex Speed, Strategy at Atlanta

Toyotas Flex Speed, Strategy at Atlanta

February 26, 2018
ATLANTA, Feb. 26, 2018 - It was a weekend of speed for Toyota at Atlanta as all three NASCAR national series poles were captured by Toyota drivers at the 1.54-mile track. Tundra driver Brett Moffitt claimed Toyota’s first points win of the year in the NASCAR Trucks Series, while Shawn Langdon advanced to the semi-finals in his second-ever Funny Car race at the NHRA’s Arizona Nationals.... more

Mobilizing for Seniors: Toyota Begins Program with Two North Texas-Based Meals on Wheels to Help Serve More in Need

Mobilizing for Seniors: Toyota Begins Program with Two North Texas-Based Meals on Wheels to Help Serve More in Need

February 23, 2018
PLANO, Texas (Feb. 23, 2018) – In the United States, every day more than 10,000 adults turn 65, and one in six struggles with hunger. In the Dallas-Fort Worth Metro area, which has the 10th largest senior population in the U.S., 9% of seniors live below the poverty line and nearly 25,000 households headed by seniors have limited mobility. It’s an issue that Toyota, Collin County Meals on Wheels and VNA Texas – Meals on Wheels, are tackling head on.... more

Toyotas Open Strong at Daytona

Toyotas Open Strong at Daytona

February 19, 2018
MENCS
 
Camry driver Hamlin continued his restrictor plate success over the weekend as he earned his third top-four finish in the Daytona 500 in his last four starts in the race. He led 22 laps (of 207) in the 500-mile Monster Energy NASCAR Cup Series (MENCS) race after his Camry started on the front row for The Great American race. Hamlin has not finished outside the top 25 at the superspeedway since 2013.... more

Toyota Recalls Certain Camry and Lexus RC F, GS F and LC 500 Vehicles

Toyota Recalls Certain Camry and Lexus RC F, GS F and LC 500 Vehicles

February 14, 2018
PLANO, Texas (Feb. 14, 2018) – Toyota Motor North America, Inc. today announced that it is conducting separate safety recalls in the U.S. of approximately 11,800 Model Year 2018 Toyota Camry vehicles and approximately 9,900 Model Year 2015 - 2018 Lexus RC F, Model Year 2016 – 2018 Lexus GS F and Model Year 2018 Lexus LC 500 vehicles.... more

Lexus Tops J.D. Power Vehicle Dependability Study for Seventh Consecutive Year

Lexus Tops J.D. Power Vehicle Dependability Study for Seventh Consecutive Year

February 14, 2018
PLANO, Texas (Feb. 14, 2018) – For the seventh consecutive year, Lexus ranked highest among all luxury nameplates in the 2018 J.D. Power U.S. Vehicle Dependability Study (VDS). Including Lexus’ top spot in the annual study, four Lexus and two Toyota vehicles were recognized as segment award winners, bringing the total number of awards to seven, the most among all automakers.  ... more

Chloe Kim Scores Big at Olympic Winter Games, Winning Olympic Gold Medal

Chloe Kim Scores Big at Olympic Winter Games, Winning Olympic Gold Medal

February 13, 2018
PYEONGCHANG, South Korea - In her first Olympic Winter Games appearance, Team USA and Team Toyota’s Chloe Kim finished first in the women’s halfpipe snowboarding event on Tuesday, February 13.... more

Toyota Releases North American Environmental Report

Toyota Releases North American Environmental Report

February 13, 2018
PLANO, Texas (Feb. 13, 2018) – Combating major environmental issues facing the global community, such as climate change, water scarcity, resource depletion and habitat loss, in a widespread, meaningful way often starts with small steps.... more

The Legend Returns

The Legend Returns

February 12, 2018
At the 2018 Geneva Motor Show, a modern racing concept signals Toyota’s commitment to bring back to the market its most iconic sports car.

Get the full scoop on March 6th at 3:45 a.m. (EST)

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The Heart of Puerto Rico

The Heart of Puerto Rico

February 12, 2018
Four months after Hurricane Maria ravaged Puerto Rico, Nancy Navales is on a phone interview talking about the storm’s aftermath. Her voice seems not just happy, but hopeful.

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Season Openers Prove Successful

Season Openers Prove Successful

February 12, 2018
Camry drivers had a strong showing in Daytona 500 Qualifying Sunday when Denny Hamlin, Kyle Busch, Erik Jones and Daniel Suárez all placed in the top seven in the session. Only Hamlin’s position will stand as his final starting spot for the Daytona 500 as the remaining Camrys will battle it out in the Can-Am Duels on Thursday, Feb. 15 starting at 7 p.m.... more

Toyota Leads Parade During Philadelphia Eagles Celebration

Toyota Leads Parade During Philadelphia Eagles Celebration

February 12, 2018
PHILADELPHIA (Feb. 12, 2018)  A Toyota Tundra served as the pace car for the championship parade in Philadelphia last week celebrating the Eagles victory in the big game on Sunday, February 4th. A 2018 Tundra CrewMax TRD Off-Road was fully wrapped with Eagles iconography against a black exterior. Assembled exclusively in San Antonio, Texas, the 2018 Tundra is available in a plethora of configurations, offers a standard active safety system on all grades with Toyota Safety Sense P (TSS-P), and includes a towing capacity of up to 10,200 pounds.... more

Toyota Announces Executive Leadership Appointments in North America

Toyota Announces Executive Leadership Appointments in North America

February 09, 2018
PLANO, Texas, (Feb. 9, 2018) – Toyota Motor North America (TMNA) today announced executive changes across its North American operations.... more

Toyota Rolls Out "Start Your Impossible"  Global Campaign that Reflects the Olympic and Paralympic Spirit of Encouragement, Challenge and Progress

Toyota Rolls Out "Start Your Impossible" Global Campaign that Reflects the Olympic and Paralympic Spirit of Encouragement, Challenge and Progress

February 09, 2018
TOYOTA CITY, Japan (Feb. 9, 2018) – Created in honor of Toyota’s shift to a mobility company and its eight-year worldwide partnership with The International Olympic and Paralympic Committees, “Start Your Impossible,” Toyota’s first-ever global marketing campaign, will roll out in 27 countries at the start of and through the Olympic and Paralympic Winter Games PyeongChang 2018.... more

Jack Hollis: 2018 Chicago Auto Show Remarks

Jack Hollis: 2018 Chicago Auto Show Remarks

February 09, 2018
Jack Hollis: 2018 Chicago Auto Show Remarks... more

Game Changer: 2019 Toyota TRD Pros Typify Ultimate Off-Road Performance

Game Changer: 2019 Toyota TRD Pros Typify Ultimate Off-Road Performance

February 08, 2018
CHICAGO (Feb. 8, 2018) – The pulse-pounding, heart-racing TRD Pro Series from Toyota returns for its next generation of off-road dominance. For 2019, Tundra, 4Runner and Tacoma will all feature Fox shocks and a host of impressive off-road equipment tuned and designed by the engineers at Toyota Racing Development (TRD).... more

Toyota Research Institute Renews Support of Open Source Robotics Foundation

Toyota Research Institute Renews Support of Open Source Robotics Foundation

February 06, 2018
LOS ALTOS, Calif. (Feb. 6, 2018) – Toyota Research Institute (TRI) continues its commitment to open source robotics software by renewing its charitable contribution to the Open Source Robotics Foundation (OSRF). For the second consecutive year, TRI is donating $1 million to OSRF which offers the global robotics community access to open source robotics software and development tools. ... more

Toyota to Unveil New 2019 TRD Pro 4x4s in Chicago

Toyota to Unveil New 2019 TRD Pro 4x4s in Chicago

February 06, 2018
Breathe easy, the 2019 TRD Pros are almost here. Watch our press conference on February 8th, 9 a.m. CST, live from the 2018 Chicago Auto Show. #TRDpro
 
Get your front-row access here:
https://livestream.com/Toyota/Chicago2018
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Team Toyota Athletes Wagner and Vito to Showcase Olympic Winter Games Experience for Fans

Team Toyota Athletes Wagner and Vito to Showcase Olympic Winter Games Experience for Fans

February 05, 2018
PLANO, Texas (Feb. 5, 2018) Team Toyota athletes and U.S. Olympians Ashley Wagner and Louie Vito will experience the Olympic Winter Games in a new way – as Team Toyota brand ambassadors.... more

Sports Fans Unite in Toyota’s Super Bowl Commercial “One Team”

Sports Fans Unite in Toyota’s Super Bowl Commercial “One Team”

February 03, 2018
PLANO, Texas (Feb. 3, 2018) – Toyota is returning to the 2018 Super Bowl like never before using sports to unite and inspire during three ads in the most-watched television event of the year. The final spot to be released is from the domestic U.S., longtime campaign “Let’s Go Places,” empowering viewers to see what they’re capable of when fans unite through sports. For the first time in the company’s history, Toyota will have three primetime commercials which will be airing in the first quarter, halftime and second half.  ... more

For The First Time, Toyota Will Run Three Super Bowl Ads; Spots Utilize The Olympic and Paralympic Games Themes of Unity, Courage and Inspiration

For The First Time, Toyota Will Run Three Super Bowl Ads; Spots Utilize The Olympic and Paralympic Games Themes of Unity, Courage and Inspiration

February 02, 2018
PLANO, Texas (February 2, 2018) – Toyota is returning to the 2018 Super Bowl like never before, using sports to unite and inspire during three ads in the most-watched television event of the year. For the first time in the company’s history, Toyota will have three primetime commercials from two different campaigns leading the first quarter, post-halftime and second half. Two spots will air from its first-ever global campaign, “Start Your Impossible,” which communicates the company’s shift to a mobility company and aims to inspire consumers to take their first step to unleash their potential. The third spot will air from its domestic U.S., longtime campaign “Let’s Go Places,” empowering viewers to see what they’re capable of when unity is embraced.... more

Toyota Motor North America Reports January 2018 Sales

Toyota Motor North America Reports January 2018 Sales

February 01, 2018
PLANO, Texas (Feb. 1, 2018) – Toyota Motor North America (TMNA) today reported January 2018 sales of 167,056 vehicles, an increase of 16.8 percent from January 2017 on a volume basis. With one more selling day in January 2018 compared to January 2017, sales were up 12.1 percent on a daily selling rate (DSR) basis. ... more

January 2018 Sales Chart

January 2018 Sales Chart

February 01, 2018

Toyota Spotlights Emerging and Award-Winning Artists, Victory Boyd and Ledisi, for One Unforgettable Night

Toyota Spotlights Emerging and Award-Winning Artists, Victory Boyd and Ledisi, for One Unforgettable Night

January 30, 2018
NEW YORK (Jan. 30, 2018) – During a star-studded weekend when major achievements in the music industry were celebrated on the biggest stage, Toyota spotlighted groundbreaking artists Victory Boyd and Grammy-nominated singer Ledisi during an evening of acoustic performances. Additionally, students from the Harlem School of the Arts, which classically trains young musicians on strings, piano, guitar and more, opened the night by performing popular songs from some of today’s hottest R&B and hip-hop artists.... more

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