News Releases

Think Young People Are Apathetic? Think Again. Nearly 99,000 Take Action With DoSomething.org and Toyota’s The Hunt

Think Young People Are Apathetic? Think Again. Nearly 99,000 Take Action With DoSomething.org and Toyota’s The Hunt

October 30, 2014
NEW YORK – Oct. 30, 2014 - This summer, nearly 99,000 young people across the country took action on seven different causes through DoSomething.org and Toyota’s The Hunt.... more

Toyota Goes Glam with Fashion Diva

Toyota Goes Glam with Fashion Diva

October 30, 2014
TORRANCE, Calif. (Oct. 30, 2014) – Aah, the fabulous life. From red carpet events to girls’ road trips, Claire Sulmers, the founder of Fashion Bomb Daily, knows how to make a grand arrival from her clothes to her ride.... more

Toyota on Monarch Migration: Traffic Welcome

Toyota on Monarch Migration: Traffic Welcome

October 28, 2014
Gridlock isn’t egregious when it’s butterflies in the garden.

Butterflies play an irreplaceable role in plant reproduction. Unfortunately, the monarch population in North America has declined 90 percent over the past two decades. In fact, scientists from several environmental organizations filed a petition in August, asking the U.S. Fish and Wildlife Service to classify the monarch as "threatened" under the U.S. Endangered Species Act.... more

2014 Toyota Prius Plug-In Product Information

2014 Toyota Prius Plug-In Product Information

October 28, 2014

2013 Toyota Prius Plug-In Product Information

2013 Toyota Prius Plug-In Product Information

October 28, 2014

Hello Texas! Toyota Gives Hearty Thanks for Rolling Out the Welcome Wagon

Hello Texas! Toyota Gives Hearty Thanks for Rolling Out the Welcome Wagon

October 27, 2014
PLANO, TEXAS, Oct. 27, 2014 – Good food, live music, new friends—all the ingredients for a rollicking neighborhood block party. That’s what’s happening today in Plano.
 
Toyota has pulled out all the stops to thank the community, civic leaders, business partners and nearby corporations for the warm welcome to The Lone Star State.... more

Widebody DUB Edition Sienna and Yaris Debut at SEMA

Widebody DUB Edition Sienna and Yaris Debut at SEMA

October 27, 2014
TORRANCE, Calif., Oct. 27, 2014 — DUB Magazine’s latest creations, the DUB Edition Sienna and DUB Edition Yaris, will be on display this year at Toyota’s 2014 Specialty Equipment Market Association (SEMA) booth highlighting the versatility of Toyota’s vehicles. ... more

Toyota’s Mobile DJ Sienna Set to Rock SEMA

Toyota’s Mobile DJ Sienna Set to Rock SEMA

October 27, 2014
TORRANCE, Calif., Oct. 27, 2014 — The Sienna is famous for being the perfect vehicle for family road trips, hauling the kids to soccer practice and the weekly grocery restocking ritual. And thanks to West Coast Customs and SiriusXM, the Sienna can add rocking a party to the aforementioned list.... more

Toyota Unveils Baja 1000 Chase Trucks at SEMA

Toyota Unveils Baja 1000 Chase Trucks at SEMA

October 27, 2014
TORRANCE, Calif., October 27, 2014 — The 2015 Tundra TRD Pro Desert Race Truck will not be alone when it heads down to Ensenada, Mexico to compete in the 47th Tecate SCORE Baja 1000. Three specially prepared chase trucks built by renowned off-road fabricator N-Fab will support the Tundra race truck in attacking the notoriously difficult desert race. The Baja 1000 is known for its penchant for breaking down both man and machine, making support vehicles all the more crucial for survival let alone victory.... more

Performance Takes Center Stage at Toyota’s 2014 SEMA Booth

Performance Takes Center Stage at Toyota’s 2014 SEMA Booth

October 27, 2014
TORRANCE, Calif., Oct. 27, 2014 — Toyota’s 2014 Specialty Equipment Market Association (SEMA) Show presence will be focused on its performance legacy — past, present and future. The Toyota display booth will feature fifteen unique vehicles that boldly underscore the company’s commitment to truly push the limit of both man and machine. Whether on the racetrack, out in the desert or on the street, this year’s SEMA booth puts an exclamation point on what it means to accessorize.... more

2015 Tundra TRD Pro Desert Race Truck Charges into SEMA

2015 Tundra TRD Pro Desert Race Truck Charges into SEMA

October 27, 2014
TORRANCE, Calif., October 27, 2014 — The Specialty Market Equipment Association (SEMA) Show features many interesting project vehicles, but few are engineered to survive over 1,000 miles of grueling desert racing. But that’s exactly what the 2015 Tundra TRD Pro Desert Race Truck will do when it competes in the upcoming 47th Tecate SCORE Baja 1000. The modified Tundra will be on display at SEMA from November 4-7 before heading down to Ensenada, Mexico to compete in the Full Size Stock class from November 12-16.... more

2014 SEMA: 2015 TRD Tacoma Fact Sheet

2014 SEMA: 2015 TRD Tacoma Fact Sheet

October 27, 2014

2014 SEMA: 2015 TRD 4Runner Fact Sheet

2014 SEMA: 2015 TRD 4Runner Fact Sheet

October 27, 2014

2014 SEMA: 2015 Sienna Remix Fact Sheet

2014 SEMA: 2015 Sienna Remix Fact Sheet

October 27, 2014

FT-1 Concept Car to Make SEMA Show Appearance

FT-1 Concept Car to Make SEMA Show Appearance

October 27, 2014
TORRANCE, Calif., Oct. 27, 2014 — Sports car enthusiasts attending the Specialty Equipment Market Association (SEMA) Show this year will have a chance to see the concept vehicle that has taken the automotive world by storm since its January debut. Toyota’s FT-1 has captured the imagination of car enthusiasts since debuting at the North American International Auto Show. In August, Toyota wowed the world again with a second upscale interpretation of the FT-1. Featuring graphite exterior paint and light saddle-colored leather, the concept vehicle went on display for the first time at the Gordon McCall’s Motorworks Revival gala held on California’s Monterey Peninsula.... more

2014 SEMA: 2015 DUB Edition Yaris Fact Sheet

2014 SEMA: 2015 DUB Edition Yaris Fact Sheet

October 27, 2014

2014 SEMA: 2015 TRD Tundra Fact Sheet

2014 SEMA: 2015 TRD Tundra Fact Sheet

October 27, 2014

2014 SEMA: Toyota FT-1 Concept Car Fact Sheet

2014 SEMA: Toyota FT-1 Concept Car Fact Sheet

October 27, 2014

2014 SEMA: 2015 Tundra TRD Pro Desert Race Truck Fact Sheet

2014 SEMA: 2015 Tundra TRD Pro Desert Race Truck Fact Sheet

October 27, 2014

2014 SEMA: 2015 DUB Edition Sienna Fact Sheet

2014 SEMA: 2015 DUB Edition Sienna Fact Sheet

October 27, 2014

Toyota Green Initiative Celebrates Fifth Anniversary at State Farm Magic City Classic

Toyota Green Initiative Celebrates Fifth Anniversary at State Farm Magic City Classic

October 22, 2014
TORRANCE, Calif. (Oct. 22, 2014) – Toyota Green Initiative will celebrate five years of partnership with Historically Black Colleges and Universities (HBCUs) during the State Farm Magic City Classic in Birmingham, Ala. Launched by Toyota in 2009, the Toyota Green Initiative (TGI) is an environmental stewardship platform that educates HBCU students, alumni, and the surrounding community on the benefits of sustainable living. This year, the program aims to inspire and spark conversations beyond college campuses through partnerships and community service.... more

Toyota Announces Pricing for 2015 Avalon Flagship Sedan

Toyota Announces Pricing for 2015 Avalon Flagship Sedan

October 20, 2014
TORRANCE, Calif. (Oct. 20, 2014)  Toyota’s Avalon flagship continues to be on a roll as it cruises into the 2015 model year. Its sculpted elegant and athletic exterior design, dynamic performance, and high level of refinement and technology have proven very popular with drivers and passengers alike, allowing them to go places in style and comfort. ... more

2015 Toyota Avalon Product Information

2015 Toyota Avalon Product Information

October 20, 2014

2015 Toyota Avalon Hybrid Product Information

2015 Toyota Avalon Hybrid Product Information

October 20, 2014

2015 Toyota Avalon Marks 20 Years of Blurring the Lines of Luxury

2015 Toyota Avalon Marks 20 Years of Blurring the Lines of Luxury

October 20, 2014
Sometimes, bigger is just right. That’s been a key to the success for the Toyota Avalon premium midsize sedan for 20 years. With crystal clarity, the 2015 Avalon shows how this model blurs the lines between mid-size, full-size and entry-luxury categories.... more

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