News Releases

Toyota Announces Pricing for All-New 2012 Camry and Camry Hybrid

August 23, 2011
TORRANCE, Calif., August 23, 2011 - - Toyota Motor Sales (TMS), U.S.A., Inc. today announced manufacturer’s suggested retail prices (MSRP) for the all-new, seventh-generation Camry, America’s best-selling car for nine years running and 13 of the past 14 years. The Camry remains an excellent value as all popular models receive either a price decrease or remain flat in comparison to last generation Camry models. The 2012 Camry and Camry Hybrid debut a bold, sophisticated new design with a more spacious interior, class-leading safety features, improved driving dynamics and an even quieter ride than before.... more

2012 Toyota Camry Product Information (Spanish)

August 23, 2011

Camry Set to Pace 2012 Daytona 500

August 23, 2011
TORRANCE, Calif. (August 23, 2011) – Toyota Motor Sales, U.S.A., Inc. (TMS) and Daytona International Speedway (DIS) announced today the all-new 2012 Toyota Camry will serve as the official pace car for next year’s DAYTONA 500®.... more

2012 Toyota Camry Product Information (Korean)

August 23, 2011

2012 Toyota Camry Product Information (Chinese)

August 23, 2011

Toyota Introduces Seventh-Generation Camry for 2012 (Korean)

August 23, 2011

Toyota Introduces Seventh-Generation Camry for 2012 (Vietnamese)

August 23, 2011

Toyota Introduces Seventh-Generation Camry for 2012 (Chinese)

August 23, 2011

Toyota Presenta la 7ª Generación del Camry Con el Modelo 2012

August 23, 2011
TORRANCE, Calif. – Toyota introdujo hoy el totalmente nuevo Camry 2012, el cual se encuentra en su 7ª generación y ha sido el coche más vendido en los Estados Unidos por nueve años consecutivos y durante trece de los últimos catorce años.
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2012 Toyota Camry Product Information - Specifications & Features

August 23, 2011

Toyota Introduces Seventh-Generation Camry for 2012

August 23, 2011
TORRANCE, Calif. – Toyota introduced today the all-new, seventh-generation Camry, America’s best-selling car for nine years running and 13 of the past 14 years. The 2012 Camry debuts a bold, sophisticated new design with a more spacious interior, improved driving dynamics and an even quieter ride than before.  With class leading safety, fuel economy and multi-media technology added in, the end result is the best Camry ever made. Introduced in 1983, the Toyota Camry would later establish the template for the modern midsize sedan, setting benchmarks for Quality, Dependability and Reliability, along with a comfortable, quiet ride. Since that time, Toyota has sold more than 15 million Camry models worldwide.

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Global Launch of All-New 2012 Toyota Camry

August 18, 2011
Join us live via webcast as we introduce the completely redesigned 2012 Camry on Tuesday, August 23, 2011 beginning at 10:00 a.m. Pacific...
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Toyota Motor Sales Announces Price Increase for 2011 Toyota, Scion and Lexus Models

March 31, 2011
TORRANCE, Calif., March 31, 2011 - - Toyota Motor Sales (TMS), USA, Inc., announced manufacturer’s suggested retail price (MSRP) increases today for most 2011 Toyota, Scion and Lexus models.... more

New Toyota Advertising Campaign Reminds Consumers Why It's the Best-Selling Brand in America

February 18, 2011
Toyota will launch a new advertising campaign on Monday highlighting the brand’s leadership position as the best-selling retail brand in America. The “#1 For A Reason” campaign will remind people why Toyota continues to be the top brand consumers turn to when buying a new vehicle.... more

Toyota Announces Prices for 2011 Corolla and Matrix

December 03, 2010
Toyota Motor Sales (TMS), USA, Inc., announced manufacturer’s suggested retail prices (MSRP) today for the 2011 Corolla and Matrix. MSRP adjustments were also announced on 13 current 2011 Toyota models including Yaris Liftback and Yaris Sedan, Camry and Camry Hybrid, Avalon, RAV4, Highlander and Highlander Hybrid, Venza, 4Runner, Sienna, Sequoia and Land Cruiser. MSRP adjustments were also announced on all 2011 Lexus models.
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2010 SEMA Show: RK Collection Toyota Camry NASCAR Edition

2010 SEMA Show: RK Collection Toyota Camry NASCAR Edition

October 29, 2010
The RK Collection Toyota Camry NASCAR Edition makes its public debut at the 2010 SEMA Show. The special two-door Toyota Camry NASCAR Edition was developed by RK Collection (RKC) to assist Toyota Racing Development (TRD) in visualizing the virtues of a standard Camry and morphing them into a powerful NASCAR counterpart.... more

Toyota Announces Intent to Voluntarily Recall Certain Toyota Avalon and Highlander, and Lexus GS300, IS250, and IS350 Vehicles to Replace a Brake Master Cylinder Seal

October 20, 2010
Check here for news updates and FAQs for the safety recall campaigns.... more

Toyota Passenger Car Chronology

September 17, 2010
The chronology of Toyota's passenger cars.... more

2011 Toyota Camry Hybrid Product Information

September 08, 2010

2011 Toyota Camry Product Information

September 08, 2010

2011 Toyota Camry Gets Fuel Economy Boost for V6 Engine

2011 Toyota Camry Gets Fuel Economy Boost for V6 Engine

September 08, 2010
The best-selling passenger car in America for eight years running and 12 of the past 13 years, the 2011 Toyota Camry is available in Camry, LE, SE, XLE and Hybrid models. A sharp focus on customer value is reflected in the addition of new lower-rolling-resistance tires for the 2011 V6 model to increase EPA fuel economy ratings to 20 MPG city / 29 MPG highway, up from 19/28 for the 2010 V6 model; the four-cylinder Camry returns 22/32 MPG, and the Camry Hybrid is rated at 31/35 (33 combined).... more

Toyota Announces Pricing on 2011 Yaris, RAV4, Land Cruiser, Sequoia, Tundra, Camry, Camry Hybrid, Avalon, Sienna, and 2011 Scion xD

July 16, 2010
Toyota Motor Sales (TMS), U.S.A., Inc., announced manufacturer’s suggested retail prices (MSRP) today for the 2011 Yaris subcompact, RAV4 compact SUV, Land Cruiser premium SUV, Sequoia full-size SUV, and Tundra full-size pickup truck. These 2011 models will begin arriving at dealerships in August, with the exception of RAV4 (September). The following 2011 models that are already on sale will receive price adjustments: Camry and Camry Hybrid mid-size sedans, Avalon premium mid-size sedan, and the Sienna minivan.... more

Toyota Announces March Sales Event

March 02, 2010
Toyota Motor Sales, U.S.A., Inc. today announced plans to launch the company’s most far-reaching sales program in its history.... more

Toyota Extends Brake Override System to Provide an Additional Measure of Customer Confidence

February 22, 2010
Toyota Motor Sales (TMS), U.S.A., Inc, today announced that it will install a brake override feature on an expanded range of customers’ vehicles to provide an additional measure of confidence. This braking system enhancement will automatically reduce engine power when the brake pedal and the accelerator pedal are applied simultaneously under certain driving conditions.... more

FAQs About the 2010 Prius/2010 Lexus HS 250h/Camry Voluntary Recalls

February 08, 2010
1. What is the problem with the 2010 Prius?

The anti-lock brake system (ABS) in the 2010 model-year Prius, in normal operation, engages and disengages rapidly (many times per second) as the control system senses and reacts to tire slippage. Some owners have reported experiencing inconsistent brake feel during slow and steady application of the brakes on rough or slick road surfaces when the anti-lock brake system (ABS) is activated in an effort to maintain tire traction.... more

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